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I'm Isabelle Moreno, a multidisciplinary designer and illustrator who loves turning complex ideas into functional, visually compelling design. I hold a B.A. in Interdisciplinary Art and Design from the University of North Texas and bring over three years of experience in brand identity, print collateral, digital design, and event production for a small in-house design team. Most recently, I served as Creative Brand Manager at DY Concrete Pumps, growing from intern to brand leadership and overseeing creative direction across marketing channels. Now I freelance with a focus on illustration, branding, and editorial design, and I'm open to new opportunities.…I'm Isabelle Moreno, a multidisciplinary designer and illustrator who loves turning complex ideas into functional, visually compelling design. I hold a B.A. in Interdisciplinary Art and Design from the University of North Texas and bring over three years of experience in brand identity, print collateral, digital design, and event production for a small in-house design team. Most recently, I served as Creative Brand Manager at DY Concrete Pumps, growing from intern to brand leadership and overseeing creative direction across marketing channels. Now I freelance with a focus on illustration, branding, and editorial design, and I'm open to new opportunities.

Isabelle Moreno

Graphic Designer, Illustrator, Brand Designer, +2

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I'm Isabelle Moreno, a multidisciplinary designer and illustrator who loves turning complex ideas into functional, visually compelling design. I hold a B.A. in Interdisciplinary Art and Design from the University of North Texas and bring over three years of experience in brand identity, print collateral, digital design, and event production for a small in-house design team. Most recently, I served as Creative Brand Manager at DY Concrete Pumps, growing from intern to brand leadership and overseeing creative direction across marketing channels. Now I freelance with a focus on illustration, branding, and editorial design, and I'm open to new opportunities.…I'm Isabelle Moreno, a multidisciplinary designer and illustrator who loves turning complex ideas into functional, visually compelling design. I hold a B.A. in Interdisciplinary Art and Design from the University of North Texas and bring over three years of experience in brand identity, print collateral, digital design, and event production for a small in-house design team. Most recently, I served as Creative Brand Manager at DY Concrete Pumps, growing from intern to brand leadership and overseeing creative direction across marketing channels. Now I freelance with a focus on illustration, branding, and editorial design, and I'm open to new opportunities.

Available to hire

I’m Isabelle Moreno, a multidisciplinary designer and illustrator who loves turning complex ideas into functional, visually compelling design. I hold a B.A. in Interdisciplinary Art and Design from the University of North Texas and bring over three years of experience in brand identity, print collateral, digital design, and event production for a small in-house design team.

Most recently, I served as Creative Brand Manager at DY Concrete Pumps, growing from intern to brand leadership and overseeing creative direction across marketing channels. Now I freelance with a focus on illustration, branding, and editorial design, and I’m open to new opportunities.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Freelance Graphic Designer at Self-Employed

March 1, 2026 - Present

Designs custom logos and illustrated assets for small businesses across roofing, insurance, and food industries, delivering tailored solutions aligned to each client’s brand and audience. Contracted with a safety consulting firm to develop brand identity, establish online presence, and assist in the creation of internal documentation and client-facing materials.

Creative Brand Manager at DY Concrete Pumps

October 1, 2024 - April 1, 2026

Led end-to-end creative direction for annual brochures, catalogs, and ad campaigns, overseeing concept development through final production and managing publisher relationships and deliverables. Directed brand identity across all platforms, developing updated brand and marketing guidelines to ensure visual consistency company-wide. Consulted directly with customers to design custom vinyl wraps, coordinating with third-party vendors and the internal paint department for color accuracy and quality. Assisted with social media creative direction and SEO-aligned web copy. Designed tradeshow booth graphics and large-format signage, preparing production-ready files for large-format printing and fabric substrates in collaboration with tradeshow vendors, and assisted in logistics planning and on-site execution for trade seasons and company events. Created custom illustrations for branded apparel and merchandise.

Marketing Coordinator at DY Concrete Pumps

March 1, 2023 - October 1, 2025

Conceived and executed DY Concrete Pumps’ 10th Anniversary Round Up, a large-scale celebration that drew 200+ guests from across the U.S. and Canada, managing all logistics, vendor coordination, and scheduling from concept to completion, while developing custom event branding used across invitations, signage, and marketing materials. Produced a wide range of marketing materials, including brochures, technical sheets, flyers, social media graphics, and event signage. Spearheaded the 2024, 2025, and 2026 brochure redesign campaign, delivering three updated brochures that earned praise from clients nationwide. Supported ecommerce platform development through consistent product photography and parts documentation. Coordinated with internal departments to develop creative content and assist in managing social media across platforms with consistent posting schedules.

Marketing Intern at DY Concrete Pumps

June 1, 2022 - October 1, 2024

Supported the Marketing Director with day-to-day creative needs including social media content and graphic design, while developing a foundational understanding of the company’s brand and marketing operations.