Available to hire
I’m Iulia Radu, a Senior SEO Strategy Manager with 9+ years of experience driving organic growth across iGaming, eCommerce, and lottery sectors. I specialize in technical audits, keyword research, and on/off-page optimization using Google Analytics, Search Console, SEMrush, and Screaming Frog to deliver SEO campaigns with measurable results.
I’ve led content lifecycles, coordinated cross-functional teams, and delivered remote or hybrid projects. I’m passionate about building high-E-A-T compliant strategies that boost indexability, rankings, and user engagement in highly competitive markets.
Skills
Experience Level
Expert
Language
Romanian, Moldavian, Moldovan
Fluent
English
Fluent
French
Intermediate
Work Experience
SEO Strategy Manager at Ogooga
January 1, 2020 - July 31, 2025Led content strategy lifecycle for online gambling platform: planning, briefing, SEO optimization, and performance reporting aligned with E-E-A-T standards and business KPIs. Conducted technical SEO audits and content analysis using Google Analytics/Search Console, implementing fixes that enhanced indexability, rankings, and user engagement. Managed agile cross-team workflows, mentored juniors, and delivered monthly reports driving sustained organic visibility in highly competitive markets.
SEO Specialist at theLotter
February 1, 2019 - December 31, 2019Executed monthly competitive audits with SEMrush/Screaming Frog for international lottery eCommerce site, blending technical SEO with content creation/editing. Independently managed projects under tight deadlines, adapting strategies to industry trends for consistent performance gains.
Chief Editor / SEO Project Manager at Digital Web Properties
May 1, 2016 - September 30, 2018Directed team of 7 across digital projects, enforcing on-page SEO best practices and reviewing content for keyword optimization/user intent. Analyzed performance via Google Analytics/SEMrush, developing data-driven strategies that improved search rankings and UX.
Junior Copywriter at Social Eyes
August 1, 2014 - June 30, 2015Produced SEO-optimized content in Romanian/English for beauty/IT/fashion clients across web/social platforms.
Education
BA in Theatre and Film Studies at The Caragiale National University of Theatre and Film, Bucharest
January 1, 2011 - December 31, 2014Qualifications
Brand Management – Strategies for a Strong Brand
January 1, 2024 - April 8, 2026Engaging Content Strategies (Gaming Industry)
January 1, 2024 - April 8, 2026Artificial Intelligence and Business Strategy
January 1, 2024 - April 8, 2026Marketing online for E-Commerse Course - GPec
January 1, 2021 - April 8, 2026Technical SEO – LinkedIn Learning
January 1, 2021 - April 8, 2026Industry Experience
Gaming, Software & Internet, Retail, Media & Entertainment
Skills
Experience Level
Expert
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