Ivan C. Gevero — Social Media & Digital Marketing Specialist I am a creative and results-driven Social Media Manager, Virtual Assistant, and Digital Marketing Specialist with over 9 years of experience helping brands, influencers, and entrepreneurs grow their online presence. I specialize in crafting engaging content, managing social media campaigns, and using data-driven strategies to boost visibility, engagement, and conversions. My expertise includes: • Social Media Management: Instagram, Facebook, LinkedIn, TikTok, YouTube Shorts • Content Creation: Copywriting, captions, ad copy, and storytelling for brand growth • Video & Visual Content: Reels, short-form videos, and graphics that resonate with audiences • Digital Marketing & Analytics: SEO, campaign reporting, audience insights, and strategy optimization • Virtual Assistance & Project Management: Organized, detail-oriented, and skilled at keeping projects on track I combine creativity with strategic thinking, ensuring that every campaign not only looks great but drives measurable results. I am passionate about helping businesses thrive online while building meaningful connections with their audiences. Fun fact: I’ve been managing my personal social media since 2017, which serves as a living case study of my strategies and engagement skills in action.

Ivan C. Gevero

Ivan C. Gevero — Social Media & Digital Marketing Specialist I am a creative and results-driven Social Media Manager, Virtual Assistant, and Digital Marketing Specialist with over 9 years of experience helping brands, influencers, and entrepreneurs grow their online presence. I specialize in crafting engaging content, managing social media campaigns, and using data-driven strategies to boost visibility, engagement, and conversions. My expertise includes: • Social Media Management: Instagram, Facebook, LinkedIn, TikTok, YouTube Shorts • Content Creation: Copywriting, captions, ad copy, and storytelling for brand growth • Video & Visual Content: Reels, short-form videos, and graphics that resonate with audiences • Digital Marketing & Analytics: SEO, campaign reporting, audience insights, and strategy optimization • Virtual Assistance & Project Management: Organized, detail-oriented, and skilled at keeping projects on track I combine creativity with strategic thinking, ensuring that every campaign not only looks great but drives measurable results. I am passionate about helping businesses thrive online while building meaningful connections with their audiences. Fun fact: I’ve been managing my personal social media since 2017, which serves as a living case study of my strategies and engagement skills in action.

Available to hire

Ivan C. Gevero — Social Media & Digital Marketing Specialist

I am a creative and results-driven Social Media Manager, Virtual Assistant, and Digital Marketing Specialist with over 9 years of experience helping brands, influencers, and entrepreneurs grow their online presence. I specialize in crafting engaging content, managing social media campaigns, and using data-driven strategies to boost visibility, engagement, and conversions.

My expertise includes:
• Social Media Management: Instagram, Facebook, LinkedIn, TikTok, YouTube Shorts
• Content Creation: Copywriting, captions, ad copy, and storytelling for brand growth
• Video & Visual Content: Reels, short-form videos, and graphics that resonate with audiences
• Digital Marketing & Analytics: SEO, campaign reporting, audience insights, and strategy optimization
• Virtual Assistance & Project Management: Organized, detail-oriented, and skilled at keeping projects on track

I combine creativity with strategic thinking, ensuring that every campaign not only looks great but drives measurable results. I am passionate about helping businesses thrive online while building meaningful connections with their audiences.

Fun fact: I’ve been managing my personal social media since 2017, which serves as a living case study of my strategies and engagement skills in action.

See more

Language

English
Fluent

Work Experience

Virtual Assistant at Upwork (Freelance)
May 1, 2021 - November 20, 2025
Managed day-to-day operations, including email & calendar coordination, travel booking, and transcription. Handled client follow-ups, live chat support, and inbox inquiries, improving client satisfaction.
Social Media Manager and Content Creator at Personal Brand (Makeup Artist)
February 1, 2017 - November 20, 2025
Built a personal brand as a makeup artist and content creator across Facebook, TikTok, and YouTube. Partnered with local beauty and skin care brands for sponsored campaigns and influencer marketing. Used insights, trends, and SEO strategies to grow organic reach and improve audience engagement. Created monthly content calendars, shot and edited videos, and hosted live sessions.
Freelance Video Editor
June 1, 2017 - November 20, 2025
Edited YouTube videos, Reels, TikTok, and brand tutorials with strong storytelling and visual appeal. Delivered high-performing content (up to 48K+ views) ahead of deadlines. Added transitions, captions, B-rolls and optimized for engagement and SEO.
Freelance Virtual Assistant at Self-Employed / Freelance
May 1, 2021 - November 20, 2025
Managed day-to-day administrative support including email and calendar coordination, travel booking, and transcript handling. Scheduled and monitored client follow-ups, live chat support, and inbox inquiries. Researched leads and prospects, updated CRM systems, and crafted outreach messages to boost conversion. Created branded content and marketing materials for social media, newsletters, and websites. Scheduled and monitored Facebook and Instagram posts, increasing engagement by over 35%. Launched targeted Facebook Ads, resulting in higher brand visibility and conversions.
Social Media Manager and Content Creator at Self-Employed / Partnerships with local beauty and skincare brands
February 1, 2017 - November 20, 2025
Built a personal brand as a makeup artist and content creator across Facebook, TikTok, and YouTube. Partnered with local beauty and skincare brands for sponsored campaigns and influencer marketing. Used insights, trends, and SEO strategies to grow organic reach and improve audience engagement. Created monthly content calendars, shot and edited videos, and hosted live sessions.
Freelance Video Editor at Freelance
June 1, 2017 - November 20, 2025
Edited YouTube videos, Reels, TikTok, and brand tutorials with strong storytelling and visual appeal. Delivered high-performing content (up to 48K+ views), consistently ahead of deadlines. Added transitions, captions, B-rolls and optimized for engagement and SEO.
Freelance Virtual Assistant at Upwork
May 1, 2021 - Present
Managed day-to-day operations, including email and calendar coordination, travel bookings, transcription, client follow-ups, CRM updates, and creating branded social media content; coordinated Facebook posts; launched targeted Facebook ads; enhanced client satisfaction and maintained organized outreach.
Social Media Manager and Content Creator at Self-employed / Personal Brand
February 1, 2017 - Present
Built a personal makeup brand and content creator presence across Facebook, TikTok, and YouTube; partnered with local beauty and skincare brands for sponsored campaigns; used insights, trends, and SEO strategies to grow organic reach and engagement.
Freelance Video Editor at Self-employed / Freelance
June 1, 2017 - Present
Edited YouTube videos, reels, TikTok content, and brand tutorials; delivered high-performing content (up to 48K+ views) with strong storytelling and visuals; added transitions, captions, B-roll, and optimized for engagement and SEO.

Education

Bachelor of Secondary Education – Major in English at Green Valley College Foundation
January 1, 2024 - January 1, 2028
Bachelor of Secondary Education – Major in English at Green Valley College Foundation
January 1, 2024 - January 1, 2028
Bachelor of Secondary Education – Major in English at Green Valley College Foundation
January 1, 2024 - January 1, 2028

Qualifications

Masterclass Virtual Assistant Graduate – Surge Marketplace
January 11, 2030 - November 20, 2025
NC II Passer – Hairdressing (TESDA Certified)
January 11, 2030 - November 20, 2025
Masterclass Virtual Assistant Graduate – Surge Marketplace
January 11, 2030 - November 20, 2025
NC II Passer – Hairdressing (TESDA Certified)
January 11, 2030 - November 20, 2025
Masterclass Virtual Assistant Graduate – Surge Marketplace
January 11, 2030 - December 11, 2025
NC II Passer – Hairdressing (TESDA Certified)
January 11, 2030 - December 11, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet