I'm a Creative Social Media Manager with 5+ years’ experience scaling Instagram and TikTok accounts for beauty, fashion, and lifestyle brands. I've driven up to 60% monthly reach growth, achieved 6:1 ROAS on paid social media ads for a brand, and built online communities from hundreds to thousands of followers. I’m skilled in Canva design, video editing, and data-driven content strategies that boost engagement, leads, and brand visibility.

Iyesowon Akeke

I'm a Creative Social Media Manager with 5+ years’ experience scaling Instagram and TikTok accounts for beauty, fashion, and lifestyle brands. I've driven up to 60% monthly reach growth, achieved 6:1 ROAS on paid social media ads for a brand, and built online communities from hundreds to thousands of followers. I’m skilled in Canva design, video editing, and data-driven content strategies that boost engagement, leads, and brand visibility.

Available to hire

I’m a Creative Social Media Manager with 5+ years’ experience scaling Instagram and TikTok accounts for beauty, fashion, and lifestyle brands. I’ve driven up to 60% monthly reach growth, achieved 6:1 ROAS on paid social media ads for a brand, and built online communities from hundreds to thousands of followers.

I’m skilled in Canva design, video editing, and data-driven content strategies that boost engagement, leads, and brand visibility.

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Experience Level

Language

English
Fluent

Work Experience

Social Media Manager & Canva Graphics Designer (Remote) at Hairful, Digital Hair Store and Education Hub
February 1, 2025 - December 1, 2025
Remote role responsible for elevating brand visibility across Instagram and TikTok. Achieved over 60% monthly reach growth and 25% follower growth in 3 months, with Hairful recognized at an industry summit. Developed monthly content calendars spanning four genres (education, entertainment, promotional, community engagement) to create a balanced feed, boosting saves and shares by 20%. Designed 350+ Canva graphics and Instagram story templates, strengthening brand consistency and increasing interactions by 70% in 3 months. Repurposed a year of assets into trend-driven posts and reels, delivering 3x engagement growth without frequent new shoots. Managed Instagram ads via Meta Business Suite with an average CTR of 8% and ROAS of 6:1, driving more website visits and product inquiries.
Social Media Manager, Content Creator, Canva Graphics Designer & Marketing Team Lead at Pivot Creativ Social Media Agency
October 1, 2022 - February 1, 2025
Directed social media strategies for three brands (Custom Cosmetics, Lirona Beauty, Meliah Nails), increasing leads and inquiries by ~20% for each brand. Created 50+ monthly content calendars aligned with brand voice, yielding an average 35% boost in engagement. Designed 1000+ Canva posts and stories, driving 40% higher engagement. Led follower growth for Meliah Nails from 624 to 2,000 in 6 months, with 70% higher engagement. Launched Meliah Nails Instagram campaign reaching 100k accounts, 8.2k profile visits, and 190 external taps, directly prompting appointments and sales inquiries.
Social Media Manager at OAUEVENTS
January 1, 2020 - April 1, 2022
Scaled the social media following from 4,000 to 11,317 and boosted overall engagement by 60%. Increased weekly active engagement to over 4,000 users through real-time responses to comments and DMs, creating a dynamic, community-focused presence.

Education

Bachelor of Nursing Science (BNSc) at Obafemi Awolowo University, Ile-Ife, Osun State, Nigeria
January 1, 2018 - January 1, 2024
SSCE at Our Lady of St. Francis Catholic College (OSCCO), Osogbo, Osun State, Nigeria
January 1, 2014 - January 1, 2017

Qualifications

Online Masterclass of Digital Marketing Fundamentals
September 1, 2022 - September 1, 2022
ALX Virtual Assistant Program (completion with honours)
August 1, 2022 - August 1, 2022
Registered Nurse (RN) by National Midwifery Council of Nigeria (NMCN)
May 1, 2023 - May 1, 2023

Industry Experience

Media & Entertainment, Professional Services