Twine

Wild Juice| Drink Company

Izzah Waheed
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The Wild Juice visual identity centers on untamed vitality and organic freshness by combining modern, clean typography with playful fruit symbolism. The centerpiece logo transforms the letter ‘d’ into a citrus fruit cross-section topped with a fresh green leaf and straw motif, instantly conveying 100% natural ingredients and immediate refreshment. Anchored by a vibrant color palette of energetic citrus orange, leaf green, crisp white, and deep charcoal, the design balances premium minimalist packaging with an energetic brand voice, capturing raw fruit flavor crafted for a bold, health-conscious audience.