Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm a marketing and operations leader with a track record of turning strategy into tangible results across hospitality, retail, and digital campaigns. I thrive on building scalable processes, aligning cross-functional teams, and delivering measurable growth through data-driven decision making. From developing onboarding programs to optimizing PPC and SEO efforts, I focus on practical education, strong client partnerships, and continuous improvement to drive profitability and client satisfaction.…I'm a marketing and operations leader with a track record of turning strategy into tangible results across hospitality, retail, and digital campaigns. I thrive on building scalable processes, aligning cross-functional teams, and delivering measurable growth through data-driven decision making. From developing onboarding programs to optimizing PPC and SEO efforts, I focus on practical education, strong client partnerships, and continuous improvement to drive profitability and client satisfaction.

Justin Ayotunde

Marketing Strategist, Brand Designer, Content Strategist, +4





I'm a marketing and operations leader with a track record of turning strategy into tangible results across hospitality, retail, and digital campaigns. I thrive on building scalable processes, aligning cross-functional teams, and delivering measurable growth through data-driven decision making. From developing onboarding programs to optimizing PPC and SEO efforts, I focus on practical education, strong client partnerships, and continuous improvement to drive profitability and client satisfaction.…I'm a marketing and operations leader with a track record of turning strategy into tangible results across hospitality, retail, and digital campaigns. I thrive on building scalable processes, aligning cross-functional teams, and delivering measurable growth through data-driven decision making. From developing onboarding programs to optimizing PPC and SEO efforts, I focus on practical education, strong client partnerships, and continuous improvement to drive profitability and client satisfaction.

Available to hire

I’m a marketing and operations leader with a track record of turning strategy into tangible results across hospitality, retail, and digital campaigns. I thrive on building scalable processes, aligning cross-functional teams, and delivering measurable growth through data-driven decision making. From developing onboarding programs to optimizing PPC and SEO efforts, I focus on practical education, strong client partnerships, and continuous improvement to drive profitability and client satisfaction.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Marketing and Operations Manager at Prolific Evolutions dba Mavens Marketing Group, Inc.

September 1, 2024 - Present

Directed internal operations and client services, supporting hospitality and retail clients through implementation of sales and marketing campaigns. Led operations across all departments ensuring alignment of strategic goals, team performance, and client satisfaction across 3 office locations. Managed payroll, budgeting, and full P&L responsibilities, maintaining profitability while reducing operational expenses by 18% through process improvements and vendor renegotiations. Enhanced internal reporting systems to track KPIs, client health, campaign performance, and financials resulting in faster decision-making and improved forecasting accuracy. Spearheaded competitive and consumer behavior analysis to inform marketing and sales strategy, leading to a 20% increase in new customer acquisition. Oversaw account management workflows, travel scheduling, vendor relationships, and sales support operations.

Corporate Trainer at Prolific Evolutions

August 1, 2023 - September 1, 2024

Oversaw a 30-person cross-functional team including account managers, sales reps, client service agents, and marketing strategists; implemented leadership development and corporate training programs that increased team engagement and retention by 45%. Led onboarding, upskilling, and leadership development workshops focused on consumer psychology, proactive communication, negotiation, and cross-functional collaboration. Collaborated with department heads to identify skills gaps and create customized learning paths tied to KPIs and strategic goals. Partnered with Operations and HR teams to support payroll policy education, P&L awareness, and financial accountability among team leads and managers. Delivered daily business development training focused on account expansion, client communication, and customer retention strategies. Created and maintained detailed training documentation, SOPs, and LMS content; ensured consistency and scalability across departments.

Social Media & Digital Marketing Intern at Drive4Five

January 1, 2021 - August 1, 2023

Implemented SEO and SEM strategies including keyword research, keyword matching, on-page optimization, and metadata updates, increasing website traffic by 30%. Developed and optimized SEO-driven copy for websites, blogs, landing pages, and social media; transcribed and repurposed long-form content into search-optimized assets. Executed and monitored paid search and paid social advertising campaigns across platforms including Google Ads, Facebook, and Instagram, supporting audience targeting and performance optimization. Managed organic and paid social media marketing campaigns, driving a 50% increase in engagement and 25% growth in brand awareness. Analyzed performance using Google Analytics, Hootsuite, and platform insights to refine keyword strategy, ad performance, and content effectiveness.