Using Generative AI to visualize complex commercial scripts before production begins.

Instead of using generic stock photos, I create custom ‘Style Frames’ and animated mood films that perfectly match the Director’s vision. This helps production companies sell their ideas to clients and investors more effectively, reducing pre-production costs and ambiguity.

A live-action short film demonstrating my roots in traditional cinema.

While I now specialize in AI, this project highlights my ability to direct human actors, manage a physical set, and structure a dramatic narrative. I bring this cinematic discipline (composition, pacing, acting direction) to every AI project I produce. It proves that I use AI as a camera, not just a random generator."

VITO MELLUSSO

"Creating a recurring digital character is the hardest challenge in Generative AI. For ‘Vito Mellusso’, I developed a proprietary workflow to ensure 100% facial and outfit consistency across multiple dynamic shots and environments.

This project demonstrates that AI is ready for narrative formats (Series, Sitcoms) where characters must be recognizable and expressive. It moves beyond random stock footage into controlled, scripted storytelling with a distinct comedic tone."

"An experimental project designed to reverse-engineer the ‘Brainrot’ aesthetic—a hyper-fast, surreal visual language that currently dominates Gen Z and Alpha attention spans on TikTok and Reels.

The Challenge: To create a cohesive 40-second sequence that maintains viewer retention through sensory overload and constant visual metamorphosis, without losing technical quality.

The Solution: I utilized a multi-model AI workflow (Kling, Runway, Veo) to generate surreal, high-impact clips. The key value lay in the End-to-End production: strictly synchronized editing and aggressive sound design using DaVinci Resolve to maximize the ‘hook’ effect in the first 3 seconds."