Entrusted for 10+ years with being the creative team lead graphic designer across multiple brands where we developed a highly motivated, collaborative creative process resulting in compelling on-brand graphics which contributed to the overall success of various marketing and branding initiatives, and ultimately an elevated brand presence.
Expanded brand development into many successful co-licensing brand extensions with companies such as DeWalt, Home Depot (Husky), Lowe’s (Kobalt), and Ace Hardware.
Multidisciplinary skill set in brand development and designing cohesive brand expressions within a wide range of branded platforms - digital and print collateral, dieline / packaging design and development, photo retouching / photo compositing, product photography, POP / retail design and industry specific advertising.
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