Arnab Ray

Managed over $100K in Amazon ad spend generating $540K in attributed sales, scaled multiple brands 2–3x using structured PPC campaign optimization, improved ACOS by 20–30% through bid adjustments, keyword mining, and search term analysis.

Managed end-to-end e-commerce operations across Shopify, Amazon, and eBay; increased online sales revenue by 22% YoY through optimized listings, keyword targeting, and ad campaigns. Onboarded and scaled partnerships with 3 new dropshipping partners, generating an additional $50K in annual revenue. Improved product detail pages with SEO-driven content and enhanced images, driving a 40% increase in organic search visibility and boosting conversion rates by 14%. Executed Google Ads campaigns with ROAS 2.2x and reduced CPA by 17% via A/B testing and budget reallocation. Audited website content, functionality, and customer experience. Leveraged analytics tools (Google Analytics, GA4, Shopify Analytics) to track KPIs, identify trends, and inform strategy.

Managed end-to-end e-commerce operations across Shopify, Amazon, and eBay; increased online sales revenue by 22% YoY through optimized listings, keyword targeting, and ad campaigns. Spearheaded Google Ads campaigns with an average ROAS of 2.2x and reduced CPA by 17% via A/B testing and budget reallocation. Onboarded 3 new dropshipping partners, generating an additional $50K in annual revenue. Improved product detail pages with SEO-driven content and enhanced images, driving a 40% increase in organic search visibility and boosting conversion rates by 14%. Audited website content, functionality, and customer experience. Leveraged analytics tools (GA4, Shopify Analytics) to track KPIs, identify trends, and inform strategy.