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I am a Digital Marketing Manager with 10+ years of experience driving measurable growth across demand generation, paid media, marketing automation, and website optimization. I specialize in scaling inbound pipelines, boosting conversion rates, and modernizing digital ecosystems to support revenue goals. Highlights include delivering a 5× increase in inbound leads, improving landing page conversion rates by 18–25%, reducing cost-per-lead by 32%, and increasing paid media ROI by 20% YoY. I designed automated HubSpot workflows that boosted marketing efficiency by 40% and built KPI dashboards for real-time performance visibility. I am known for execution excellence, cross-functional collaboration, and building scalable digital systems that power product and revenue growth.…I am a Digital Marketing Manager with 10+ years of experience driving measurable growth across demand generation, paid media, marketing automation, and website optimization. I specialize in scaling inbound pipelines, boosting conversion rates, and modernizing digital ecosystems to support revenue goals. Highlights include delivering a 5× increase in inbound leads, improving landing page conversion rates by 18–25%, reducing cost-per-lead by 32%, and increasing paid media ROI by 20% YoY. I designed automated HubSpot workflows that boosted marketing efficiency by 40% and built KPI dashboards for real-time performance visibility. I am known for execution excellence, cross-functional collaboration, and building scalable digital systems that power product and revenue growth.

John W. Albers

Marketer, Project Manager, Marketing Automation Specialist, +4

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I am a Digital Marketing Manager with 10+ years of experience driving measurable growth across demand generation, paid media, marketing automation, and website optimization. I specialize in scaling inbound pipelines, boosting conversion rates, and modernizing digital ecosystems to support revenue goals. Highlights include delivering a 5× increase in inbound leads, improving landing page conversion rates by 18–25%, reducing cost-per-lead by 32%, and increasing paid media ROI by 20% YoY. I designed automated HubSpot workflows that boosted marketing efficiency by 40% and built KPI dashboards for real-time performance visibility. I am known for execution excellence, cross-functional collaboration, and building scalable digital systems that power product and revenue growth.…I am a Digital Marketing Manager with 10+ years of experience driving measurable growth across demand generation, paid media, marketing automation, and website optimization. I specialize in scaling inbound pipelines, boosting conversion rates, and modernizing digital ecosystems to support revenue goals. Highlights include delivering a 5× increase in inbound leads, improving landing page conversion rates by 18–25%, reducing cost-per-lead by 32%, and increasing paid media ROI by 20% YoY. I designed automated HubSpot workflows that boosted marketing efficiency by 40% and built KPI dashboards for real-time performance visibility. I am known for execution excellence, cross-functional collaboration, and building scalable digital systems that power product and revenue growth.

Available to hire

I am a Digital Marketing Manager with 10+ years of experience driving measurable growth across demand generation, paid media, marketing automation, and website optimization. I specialize in scaling inbound pipelines, boosting conversion rates, and modernizing digital ecosystems to support revenue goals.

Highlights include delivering a 5× increase in inbound leads, improving landing page conversion rates by 18–25%, reducing cost-per-lead by 32%, and increasing paid media ROI by 20% YoY. I designed automated HubSpot workflows that boosted marketing efficiency by 40% and built KPI dashboards for real-time performance visibility. I am known for execution excellence, cross-functional collaboration, and building scalable digital systems that power product and revenue growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Manager at Young Innovations

May 1, 2023 - December 1, 2025

Led demand generation, paid media optimization, and marketing automation. Drove landing page optimization and content strategy, delivering a 5× increase in inbound leads, 18–25% improvements in landing page conversion, a 32% reduction in cost-per-lead, and a 20% YoY ROI lift in paid media. Built on‑demand education programs in HubSpot and expanded automation/integrations to boost marketing efficiency by 40% while implementing KPI dashboards for real‑time MQL/SQL/conversion visibility and ensuring on‑time product launches.

Digital Marketing Manager at Alto-Shaam

February 1, 2019 - February 1, 2023

Directed SEO, PPC, email, and content strategies supporting global product commercialization. Managed global websites and CMS operations. Onboarded enterprise systems including SugarCRM, Qualtrics, Pardot, Widen, and Plytix to streamline marketing tech and data workflows.

Digital Marketing Specialist at Alto-Shaam

October 1, 2015 - February 1, 2019

Led global website redesign to increase traffic, engagement, and lead quality. Strengthened CRM data quality and lead handling processes to improve marketing and sales alignment.

Digital Marketing Analyst at Kalmbach Media

May 1, 2011 - September 1, 2015

Led digital initiatives for brand promotion and customer engagement. Designed and optimized advertising campaigns across multiple websites to drive reach and performance.