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Hi, I'm Jacob Liu, a creative content producer and video editor with over 10 years of experience delivering end-to-end video production for major brands and fast-growing apps. I specialize in turning ideas into engaging stories, leading cross-functional teams, and leveraging AI-assisted workflows to accelerate production without compromising quality. I thrive in collaborative environments and have a track record of driving audience growth, optimizing campaigns, and delivering high-impact content across long-form and short-form formats. I enjoy building creative strategies from concept to distribution, planning, filming, on-set coordination, and post-production, and I love staying on the cutting edge of AI tools and marketing techniques to push creative boundaries while meeting business goals.…Hi, I'm Jacob Liu, a creative content producer and video editor with over 10 years of experience delivering end-to-end video production for major brands and fast-growing apps. I specialize in turning ideas into engaging stories, leading cross-functional teams, and leveraging AI-assisted workflows to accelerate production without compromising quality. I thrive in collaborative environments and have a track record of driving audience growth, optimizing campaigns, and delivering high-impact content across long-form and short-form formats. I enjoy building creative strategies from concept to distribution, planning, filming, on-set coordination, and post-production, and I love staying on the cutting edge of AI tools and marketing techniques to push creative boundaries while meeting business goals.

Jacob Liu

Video Editor, Creative Director, Motion Graphic Designer, +1

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Hi, I'm Jacob Liu, a creative content producer and video editor with over 10 years of experience delivering end-to-end video production for major brands and fast-growing apps. I specialize in turning ideas into engaging stories, leading cross-functional teams, and leveraging AI-assisted workflows to accelerate production without compromising quality. I thrive in collaborative environments and have a track record of driving audience growth, optimizing campaigns, and delivering high-impact content across long-form and short-form formats. I enjoy building creative strategies from concept to distribution, planning, filming, on-set coordination, and post-production, and I love staying on the cutting edge of AI tools and marketing techniques to push creative boundaries while meeting business goals.…Hi, I'm Jacob Liu, a creative content producer and video editor with over 10 years of experience delivering end-to-end video production for major brands and fast-growing apps. I specialize in turning ideas into engaging stories, leading cross-functional teams, and leveraging AI-assisted workflows to accelerate production without compromising quality. I thrive in collaborative environments and have a track record of driving audience growth, optimizing campaigns, and delivering high-impact content across long-form and short-form formats. I enjoy building creative strategies from concept to distribution, planning, filming, on-set coordination, and post-production, and I love staying on the cutting edge of AI tools and marketing techniques to push creative boundaries while meeting business goals.

Available to hire

Hi, I’m Jacob Liu, a creative content producer and video editor with over 10 years of experience delivering end-to-end video production for major brands and fast-growing apps. I specialize in turning ideas into engaging stories, leading cross-functional teams, and leveraging AI-assisted workflows to accelerate production without compromising quality. I thrive in collaborative environments and have a track record of driving audience growth, optimizing campaigns, and delivering high-impact content across long-form and short-form formats. I enjoy building creative strategies from concept to distribution, planning, filming, on-set coordination, and post-production, and I love staying on the cutting edge of AI tools and marketing techniques to push creative boundaries while meeting business goals.

Skills

Corporate Video

Experience Level

Corporate Video

Expert

Language

English

Advanced

Chinese

Fluent

Work Experience

Production Marketing Manager at Wonder Share

November 1, 2023 - September 1, 2025

Led GTM strategies for flagship products including Filmora and ToMovee; planned and executed integrated marketing strategies across product positioning, messaging, content planning, and distribution; directed production of commercial and social videos; grew YouTube subscribers 34% (from 640k to 860k).

User Acquisition Video Team Lead at IGG Canada

May 1, 2019 - May 1, 2023

Developed data-driven video advertising strategies for global markets; analyzed ad performance to generate actionable insights, user personas, and creative optimization recommendations; managed a 12-person video team delivering 2,500+ UA ads across 16 languages and 3 formats; sustained 16–23% monthly ROI; supported media buying and on-set coordination.

Editor-in-Chief & Video Producer at Sohu.com

March 1, 2011 - May 1, 2015

Editing & storytelling for long-form content (10-15 min) and short-form cut-downs (TikTok, Reels, Shorts); retention-driven pacing and hook-first structures; advanced editing workflows integrating traditional editing with AI-assisted production for speed and scalability.