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Hello! My name is Jacquelyn and I am a digital marketing professional with over 4+ years of agency experience and a graduate of the Digital Marketing Management program from the University of Toronto. In my previous roles, I have helped both e-commerce and lead generation clients further their monthly revenue or registrations across digital platforms. I have experience creating and optimizing Facebook & Instagram ads as well as various Google ads - including Search (SEM), Display, Video and Performance Max - representing all levels of the marketing funnel. I also have experience publishing LinkedIn ads, TikTok ads and Microsoft ads to further advertising objectives. I am happy to work alongside those not familiar with tech as well as business owners looking for fresh advertising ideas.…Hello! My name is Jacquelyn and I am a digital marketing professional with over 4+ years of agency experience and a graduate of the Digital Marketing Management program from the University of Toronto. In my previous roles, I have helped both e-commerce and lead generation clients further their monthly revenue or registrations across digital platforms. I have experience creating and optimizing Facebook & Instagram ads as well as various Google ads - including Search (SEM), Display, Video and Performance Max - representing all levels of the marketing funnel. I also have experience publishing LinkedIn ads, TikTok ads and Microsoft ads to further advertising objectives. I am happy to work alongside those not familiar with tech as well as business owners looking for fresh advertising ideas.

Jacquelyn M

PRO

Digital Marketer, Community Manager, Copywriter, +4

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Hello! My name is Jacquelyn and I am a digital marketing professional with over 4+ years of agency experience and a graduate of the Digital Marketing Management program from the University of Toronto. In my previous roles, I have helped both e-commerce and lead generation clients further their monthly revenue or registrations across digital platforms. I have experience creating and optimizing Facebook & Instagram ads as well as various Google ads - including Search (SEM), Display, Video and Performance Max - representing all levels of the marketing funnel. I also have experience publishing LinkedIn ads, TikTok ads and Microsoft ads to further advertising objectives. I am happy to work alongside those not familiar with tech as well as business owners looking for fresh advertising ideas.…Hello! My name is Jacquelyn and I am a digital marketing professional with over 4+ years of agency experience and a graduate of the Digital Marketing Management program from the University of Toronto. In my previous roles, I have helped both e-commerce and lead generation clients further their monthly revenue or registrations across digital platforms. I have experience creating and optimizing Facebook & Instagram ads as well as various Google ads - including Search (SEM), Display, Video and Performance Max - representing all levels of the marketing funnel. I also have experience publishing LinkedIn ads, TikTok ads and Microsoft ads to further advertising objectives. I am happy to work alongside those not familiar with tech as well as business owners looking for fresh advertising ideas.

Available to hire

Collingwood, Canada

Hello! My name is Jacquelyn and I am a digital marketing professional with over 4+ years of agency experience and a graduate of the Digital Marketing Management program from the University of Toronto. In my previous roles, I have helped both e-commerce and lead generation clients further their monthly revenue or registrations across digital platforms. I have experience creating and optimizing Facebook & Instagram ads as well as various Google ads - including Search (SEM), Display, Video and Performance Max - representing all levels of the marketing funnel. I also have experience publishing LinkedIn ads, TikTok ads and Microsoft ads to further advertising objectives. I am happy to work alongside those not familiar with tech as well as business owners looking for fresh advertising ideas.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Paid Media Specialist at Bloom | Digital Marketing Agency

June 30, 2023 - July 30, 2024

Client industries: Makeup & Cosmetics, Women's Fashion, Home Furniture, Travel Services, Cybersecurity Services · Built, published and optimized Google ads, Meta ads, TikTok ads and LinkedIn ads for both e-commerce and lead gen clients · Created and presented monthly dashboards highlighting MoM and YoY resultsClient industries: Makeup & Cosmetics, Women's Fashion, Home Furniture, Travel Services, Cybersecurity Services · Built, published and optimized Google ads, Meta ads, TikTok ads and LinkedIn ads for both e-commerce and lead gen clients · Created and presented monthly dashboards highlighting MoM and YoY results

Digital Media Specialist at DAC

March 1, 2022 - April 30, 2023

Client industry: Automotive • Built, published and optimized Search, Performance Max, Display and Video ads across both Google and Microsoft search engines • Delivered weekly & monthly reporting to the client - encompassing data analysis and next steps • Trained and mentored new team members - reviewing budget pacing and how-to operate in the UIs • Conducted industry and audience research using various media planning tools

Digital Media Coordinator at DAC

March 31, 2021 - February 27, 2022

• Created and published ad campaigns on Google and Microsoft search engines • Pulled reports and optimized campaigns while maintaining client budgets

Social and Digital Media Specialist at Innovate By Day

November 1, 2018 - July 31, 2019

Client industry: TV & Entertainment • Managed the social media pages of three Canadian-television series aired on CityTV, APTN and Accessible Media Inc. • Created weekly social listening reports highlighting total users reached and #hashtag trends during episode airings • Contract position funded by the Canadian Media Producers Association – CMPA

Fan Engagement Team at MLSE (Maple Leaf Sports & Entertainment Partnership)

August 31, 2015 - December 30, 2017

• Execute game-day activities at Toronto Maple Leafs, Toronto Raptors, Toronto Marlies and Toronto Football Club home games during the 2015/2016 and 2016/2017 seasons • Executed fan zone activations & in-seat visits to celebrate fan milestones (birthdays, first game etc.)

Digital Communications Associate at Invictus Games Toronto 2017

May 1, 2016 - October 31, 2017

• Built and managed all Invictus Games Toronto 2017 social media pages - Facebook (120,000+ page Likes), Twitter (15K+ followers), Instagram (13K followers), Google+, YouTube, Flickr and LinkedIn • Managed and frequently updated the official website – www.invictusgames2017.com • Created monthly-themed social media content calendars - also sent to translation (French) • Strategized with the Chief Marketing Officer & Advertising Coordinator to promote key initiatives - including volunteer enrolment, ticket launch and merchandise sales • Collaborated with sponsors & community partners to cross-promote significant milestones • Led a team of volunteers to collect content (photos and videos) at venues during Games time

Marketing Intern at Invictus Games Toronto 2017

January 11, 2016 - April 29, 2016

• Worked closely with the web developer and design agency to create and launch the Invictus Games Toronto 2017 website and social media pages