Hi, I’m Mutiullahi Abdullahi—a creative and detail-oriented Digital Marketing and Web Design professional with hands-on experience building responsive websites and managing online campaigns that boost traffic, engagement, and conversions. I blend marketing strategy with strong design to create cohesive brand identities across web, social, and email channels, with proficiency in SEO, Google Ads, content creation, and analytics. I thrive in collaborative environments, value clear communication and problem-solving, and stay up-to-date with the latest digital trends and tools to deliver impactful digital experiences.

Mutiullahi Abdullahi

PRO
5.0 (1 review)

Hi, I’m Mutiullahi Abdullahi—a creative and detail-oriented Digital Marketing and Web Design professional with hands-on experience building responsive websites and managing online campaigns that boost traffic, engagement, and conversions. I blend marketing strategy with strong design to create cohesive brand identities across web, social, and email channels, with proficiency in SEO, Google Ads, content creation, and analytics. I thrive in collaborative environments, value clear communication and problem-solving, and stay up-to-date with the latest digital trends and tools to deliver impactful digital experiences.

Available to hire

Hi, I’m Mutiullahi Abdullahi—a creative and detail-oriented Digital Marketing and Web Design professional with hands-on experience building responsive websites and managing online campaigns that boost traffic, engagement, and conversions. I blend marketing strategy with strong design to create cohesive brand identities across web, social, and email channels, with proficiency in SEO, Google Ads, content creation, and analytics.

I thrive in collaborative environments, value clear communication and problem-solving, and stay up-to-date with the latest digital trends and tools to deliver impactful digital experiences.

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Language

English
Fluent

Work Experience

Website Development & Marketing at Best Buy
July 1, 2024 - Present
Designed and updated responsive web pages for Best Buy’s online electronics storefront, improving mobile load speeds by 25% and reducing bounce rate by 15%. Developed and executed integrated digital marketing campaigns (SEO, PPC, social media) increasing traffic from new customers by 30% and improving conversion rate by 12%. Collaborated with creative and product teams to design digital graphics, banners, and email templates using Adobe Creative Suite and Canva, ensuring strong brand consistency. Implemented email automation workflows for seasonal promotions and product launches, increasing repeat purchases by 20%. Analyzed campaign and site performance with Google Analytics and dashboards to optimize ad spend and UX flows.
E-commerce Web Development & Marketing at HarborTech Electronics
June 1, 2023 - Present
Designed and managed the company’s e-commerce website, optimizing product pages, visuals, and user flow to increase online sales by 38% within the first year. Planned and executed Google Ads and Facebook Ad campaigns, improving lead generation and brand visibility across Florida and neighboring states. Implemented SEO strategies boosting keyword rankings and driving steady organic traffic. Created digital graphics, banners, and promotional videos using Adobe Photoshop and Canva, maintaining cohesive brand identity. Managed email and SMS marketing campaigns to promote new product arrivals and seasonal sales, increasing repeat customer engagement. Tracked performance via Google Analytics and Meta Business Suite, delivering insights to guide data-driven improvements.
Digital Marketing Professional | Web Design & Branding at Urban Style Clothing
October 1, 2020 - Present
Designed and launched a fully responsive e-commerce website, resulting in a 30% increase in online sales within the first quarter. Developed and implemented a digital marketing strategy including SEO, PPC, and social media that grew web traffic by 45% and improved conversion rate by 18%. Created and maintained consistent brand visuals across all channels—online store, Instagram, Facebook, and email campaigns—using Adobe Creative Suite and Canva. Set up and managed email automation workflows for abandoned cart, new customer welcome, and re-engagement campaigns, boosting customer retention by 22%. Monitored campaign performance using Google Analytics and Meta Business Suite, generating monthly insights reports and refining strategies. Collaborated with the product & merchandising team to launch seasonal collections online, ensuring a seamless customer experience.
Digital Marketing Professional | Web Design & Branding at Urban Style Clothing
March 1, 2022 - Present
Continued digital marketing and branding work for Urban Style Clothing, focusing on website updates, promotions, email automation, and cross-channel branding; contributed to growth in traffic and conversions with consistent branding.
Ecommerce Marketing at Target Corporation
September 1, 2012 - September 1, 2023
Designed and maintained digital landing pages and promotional web banners for Target’s online campaigns, ensuring brand consistency and mobile responsiveness. Collaborated with the marketing team to develop and execute SEO and paid advertising strategies that increased online visibility and sales by 25% within six months. Managed social media campaigns across Instagram, Facebook, and Pinterest, helping grow Target’s online engagement and customer reach. Used Google Analytics and Meta Business Suite to track campaign performance, identify trends, and optimize content for better conversion. Designed promotional visuals, product ads, and email templates using Adobe Photoshop, Illustrator, and Canva, aligned with Target’s brand identity. Assisted in the coordination of seasonal online marketing campaigns that supported nationwide product launches and holiday promotions.
Ecommerce Marketing at Target Corporation
August 1, 2022 - Present
Continued ecommerce marketing responsibilities starting August 2022, focusing on optimizing landing pages, campaigns, and promotions across channels to improve engagement and conversions while maintaining brand consistency and leveraging analytics for optimization.

Education

Graduate in Digital Marketing at Bowen University - Iwo
August 1, 2016 - October 1, 2020

Qualifications

FreeCodeCamp Responsive Web Design Certificate
October 1, 2021 - January 27, 2026
Google Digital Marketing & E-commerce Certificate
October 1, 2020 - January 27, 2026

Industry Experience

Retail, Software & Internet, Professional Services
    paper Responsive Business Website Design for a Service Company

    I designed a modern and professional business website for a service-based company to improve their online presence and make it easier for customers to understand their services. The focus was on clean design, clear structure, and strong user experience.

    What I Did:
    – Designed page layouts
    – Built the website structure
    – Created responsive design
    – Improved navigation
    – Optimized loading speed
    – Added contact and inquiry forms
    – Applied basic SEO best practices

    Tools Used:
    WordPress, Figma, Canva And Shopify

    Result:
    The website became more professional, easier to navigate, and fully optimized for mobile and desktop users, helping the business appear more trustworthy and accessible to customers.

    paper Social Media Growth for a Lifestyle Brand

    I managed social media accounts for a lifestyle brand to improve engagement and grow their audience. The goal was to create attractive content and build a consistent posting routine.

    What I Did:
    – Created social media content
    – Designed post templates
    – Wrote captions
    – Scheduled posts
    – Engaged with followers
    – Analyzed performance

    Tools Used:
    Canva, Instagram, Facebook, Buffer

    Result:
    The brand gained better visibility, higher engagement, and a more professional social media presence.

    paper Digital Marketing Campaign for a New Brand

    I planned and managed a digital marketing campaign for a new brand to increase visibility and drive traffic to their website. The campaign focused on social media and basic search optimization.

    What I Did:
    – Created a digital marketing plan
    – Designed social media content
    – Set campaign goals
    – Managed posting schedule
    – Monitored performance
    – Improved engagement strategy

    Tools Used:
    Meta Business Suite, Google Analytics, Canva

    Result:
    The brand experienced improved online presence and consistent engagement across platforms.

    paper Website Content Writing for a Business Website

    I wrote clear and engaging website content for a business website to help communicate their services and build trust with visitors. The content was designed to be easy to read and optimized for online audiences.

    What I Did:
    – Wrote homepage content
    – Created About Us page
    – Wrote service descriptions
    – Edited and proofread content
    – Improved clarity and tone

    Tools Used:
    Google Docs, Grammarly

    Result:
    The website content became more professional, persuasive, and user-friendly.

    paper Marketing Strategy for a Small Online Business

    I developed a simple and effective marketing strategy for a small online business to help increase brand awareness and attract more customers. The focus was on understanding the target audience and creating a clear plan to promote products and services.

    What I Did:
    – Researched target audience
    – Created a marketing plan
    – Defined brand messaging
    – Suggested promotional channels
    – Developed content ideas
    – Set campaign goals

    Tools Used:
    Google Docs, Canva

    Result:
    The business gained better brand direction and a clear marketing approach for promoting its services.

    paper Modern Shopify Store Design for an Online Fashion Brand

    I designed and developed a modern, mobile-friendly Shopify store for a fashion brand looking to establish a strong online presence and increase sales. The goal of this project was to create a clean, attractive layout that highlights products clearly while making the shopping experience smooth and easy for customers.

    What I Did:
    – Designed the homepage layout
    – Set up Shopify store structure
    – Created product pages
    – Optimized navigation and user experience
    – Made the website fully responsive
    – Added basic SEO settings
    – Improved loading speed

    Tools Used:
    Shopify, Canva, Figma

    Result:
    The final store design was visually appealing, easy to navigate, and optimized for conversions. The client was satisfied with the clean look and improved user experience, making the store ready for marketing and advertising.