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Hi, I’m Jacob Leader. I’m a Social Media Marketing Specialist with 5+ years of experience creating and executing engaging social media campaigns, developing compelling content, analyzing performance, and staying ahead of digital marketing trends. I’ve helped brands in sports and entertainment build awareness, boost engagement, and drive conversions through data-driven strategies and creative storytelling across multiple platforms. I excel at turning insights into action, collaborating with cross-functional teams, and delivering integrated campaigns that align with business goals. My focus is on growing brand equity, audience engagement, and measurable results through thoughtful content and strategic experimentation.…Hi, I’m Jacob Leader. I’m a Social Media Marketing Specialist with 5+ years of experience creating and executing engaging social media campaigns, developing compelling content, analyzing performance, and staying ahead of digital marketing trends. I’ve helped brands in sports and entertainment build awareness, boost engagement, and drive conversions through data-driven strategies and creative storytelling across multiple platforms. I excel at turning insights into action, collaborating with cross-functional teams, and delivering integrated campaigns that align with business goals. My focus is on growing brand equity, audience engagement, and measurable results through thoughtful content and strategic experimentation.

Jacob Leader

Social Media Manager, Digital Marketer, Content Creator, +4

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Hi, I’m Jacob Leader. I’m a Social Media Marketing Specialist with 5+ years of experience creating and executing engaging social media campaigns, developing compelling content, analyzing performance, and staying ahead of digital marketing trends. I’ve helped brands in sports and entertainment build awareness, boost engagement, and drive conversions through data-driven strategies and creative storytelling across multiple platforms. I excel at turning insights into action, collaborating with cross-functional teams, and delivering integrated campaigns that align with business goals. My focus is on growing brand equity, audience engagement, and measurable results through thoughtful content and strategic experimentation.…Hi, I’m Jacob Leader. I’m a Social Media Marketing Specialist with 5+ years of experience creating and executing engaging social media campaigns, developing compelling content, analyzing performance, and staying ahead of digital marketing trends. I’ve helped brands in sports and entertainment build awareness, boost engagement, and drive conversions through data-driven strategies and creative storytelling across multiple platforms. I excel at turning insights into action, collaborating with cross-functional teams, and delivering integrated campaigns that align with business goals. My focus is on growing brand equity, audience engagement, and measurable results through thoughtful content and strategic experimentation.

Available to hire

Hi, I’m Jacob Leader. I’m a Social Media Marketing Specialist with 5+ years of experience creating and executing engaging social media campaigns, developing compelling content, analyzing performance, and staying ahead of digital marketing trends. I’ve helped brands in sports and entertainment build awareness, boost engagement, and drive conversions through data-driven strategies and creative storytelling across multiple platforms.

I excel at turning insights into action, collaborating with cross-functional teams, and delivering integrated campaigns that align with business goals. My focus is on growing brand equity, audience engagement, and measurable results through thoughtful content and strategic experimentation.

Skills

Branding

Copywriting

Brand Identity

Experience Level

Branding

Expert

Copywriting

Expert

Brand Identity

Expert

Language

English

Fluent

Work Experience

Social Media Marketing Specialist at Leaders Elite

January 1, 2020 - December 31, 2024

Developed and executed successful social media campaigns across multiple platforms to increase brand awareness and drive traffic to the company's website. Managed and grew the company's social media accounts by creating engaging content, monitoring analytics, and implementing social media best practices. Collaborated with cross-functional teams to develop and execute integrated marketing campaigns that leveraged social media to meet business objectives.

Digital Marketing Manager at Mark Leader Associates

January 1, 2015 - December 31, 2020

Led the development and implementation of the company's digital marketing strategy, including social media marketing, email marketing, and paid advertising. Analyzed and reported on the performance of digital marketing campaigns, using data-driven insights to optimize and improve campaign effectiveness.

Content Marketing Specialist at Mark Leader Associates

January 1, 2010 - December 31, 2015

Developed and executed content marketing strategies that leveraged social media to drive traffic, engagement, and conversions. Produced high-quality, engaging content for social media, email marketing, and the company's blog.

Marketing & Communications Intern at Barrie Baycats

April 20, 2026 - May 15, 2026

Assisted with planning and executing social media campaigns to increase fan engagement and game attendance. Created promotional content for Instagram, Facebook, and other digital platforms to support team branding and event promotion. Helped develop marketing strategies for community outreach, sponsorship promotions, and special events. Captured and edited photo and video content for social media and promotional use. Monitored analytics and engagement metrics to evaluate campaign performance and audience growth. Collaborated with marketing and operations to maintain consistent brand messaging across platforms. Supported live event marketing during games and promotional appearances.