Mind Seeds Hypnotherapy - Branding & One-Page Squarespace Website
Janelle Strickland
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Lyn came to me at the very beginning of her business journey. She was launching Mind Seeds Hypnotherapy — a new practice grounded in care, personal transformation, and emotional safety. What she needed wasn’t just a logo or a website.
She needed a foundation.
From brand identity to booking system, this project was about building a calm, professional digital presence that felt trustworthy from day one.
Before I touched the website, I clarified the visual direction. Through the Mini Brand Kit, I developed:
- A custom logo suite (primary and alternate variations)
- A refined colour palette aligned with emotional safety and clarity
- Web-friendly typography for consistency across digital platforms
- A curated selection of stock imagery to support tone and storytelling
- A custom favicon for polish and credibility
I then built a strategic one-page Squarespace website designed to:
- Clearly explain what Rapid Transformational Therapy is (and what it isn’t)
- Build trust quickly
- Share Lyn’s story and credentials
- Guide visitors toward booking a discovery call
Instead of launching with a “temporary” DIY setup, Lyn stepped into business with infrastructure that supports her credibility from day one.