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I'm Jason Fielding, a Senior Web Strategist, Designer, and Developer with 17+ years of experience building fast, clear, and usable websites. I've led design and development for Cabinet for Economic Development, Valvoline, and NetDocuments, and I collaborate with marketing, product, and leadership teams to deliver scalable web solutions that support business goals. I believe great websites are built through clarity, performance, and usability. Visual design should support the experience, not compete with it—sites should load quickly, communicate clearly, and guide users toward action. I value accessible UX, performance-first development, and continuous iteration through real-world testing and feedback.…I'm Jason Fielding, a Senior Web Strategist, Designer, and Developer with 17+ years of experience building fast, clear, and usable websites. I've led design and development for Cabinet for Economic Development, Valvoline, and NetDocuments, and I collaborate with marketing, product, and leadership teams to deliver scalable web solutions that support business goals. I believe great websites are built through clarity, performance, and usability. Visual design should support the experience, not compete with it—sites should load quickly, communicate clearly, and guide users toward action. I value accessible UX, performance-first development, and continuous iteration through real-world testing and feedback.

Jason Fielding

PRO

Web Designer, UI Designer, Front-End Developer, +6

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I'm Jason Fielding, a Senior Web Strategist, Designer, and Developer with 17+ years of experience building fast, clear, and usable websites. I've led design and development for Cabinet for Economic Development, Valvoline, and NetDocuments, and I collaborate with marketing, product, and leadership teams to deliver scalable web solutions that support business goals. I believe great websites are built through clarity, performance, and usability. Visual design should support the experience, not compete with it—sites should load quickly, communicate clearly, and guide users toward action. I value accessible UX, performance-first development, and continuous iteration through real-world testing and feedback.…I'm Jason Fielding, a Senior Web Strategist, Designer, and Developer with 17+ years of experience building fast, clear, and usable websites. I've led design and development for Cabinet for Economic Development, Valvoline, and NetDocuments, and I collaborate with marketing, product, and leadership teams to deliver scalable web solutions that support business goals. I believe great websites are built through clarity, performance, and usability. Visual design should support the experience, not compete with it—sites should load quickly, communicate clearly, and guide users toward action. I value accessible UX, performance-first development, and continuous iteration through real-world testing and feedback.

Available to hire

Lexington, United States

I’m Jason Fielding, a Senior Web Strategist, Designer, and Developer with 17+ years of experience building fast, clear, and usable websites. I’ve led design and development for Cabinet for Economic Development, Valvoline, and NetDocuments, and I collaborate with marketing, product, and leadership teams to deliver scalable web solutions that support business goals.

I believe great websites are built through clarity, performance, and usability. Visual design should support the experience, not compete with it—sites should load quickly, communicate clearly, and guide users toward action. I value accessible UX, performance-first development, and continuous iteration through real-world testing and feedback.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Work Experience

Web Designer/Developer at Cabinet for Economic Development

January 1, 2012 - January 1, 2020

Design responsive website UI using Photoshop and other Adobe software; implement front-end interfaces with a focus on usability and accessibility; collaborate with design and content teams to deliver polished, responsive sites.

Web Manager at Valvoline Inc.

December 31, 2019 - June 1, 2024

Manage 20+ websites (WordPress, Episerver, Sitecore); design and develop websites and landing pages; participate in ongoing website redesigns; coordinate between regional offices, HQ, and digital agencies; lead projects from discovery to deployment; develop interfaces from internal designs and other designers’ work; maintain Cabinet and associated websites.

Web Designer/Developer at ViaMedia

January 1, 2011 - January 1, 2012

Design creative website layouts; develop custom WordPress and other CMS-based sites; communicate with clients to discuss solutions and plan projects; build responsive sites using HTML, CSS, JavaScript/jQuery, WordPress and PHP.

Web Designer/Developer at Digitalworks

January 1, 2011 - January 1, 2012

Design & develop custom websites for WordPress and other CMS; collaborate with clients to ensure solutions meet needs; create responsive websites using HTML, CSS, JavaScript/jQuery, WordPress and PHP.

Web Designer/Developer at Pete's Deals

January 1, 2012 - January 1, 2012

Freelance design and development projects; craft creative layouts, implement WordPress and other CMS solutions; collaborate with sales to align web strategy with business goals.

Freelance Web Designer/Developer at Personal Clients

January 1, 2010 - Present

Design and develop responsive websites for various clients; communicate with clients to discuss solutions; manage projects from discovery to deployment.

Graphic & Web Designer/Developer at WebMedley

January 1, 2011 - January 1, 2012

UI layout design; front-end development; WordPress integration; design and code HTML email newsletters; logo design; design other web artwork (digital ads, etc.).

Graphic & Web Designer/Developer at Progressive Marketing

January 1, 2010 - January 1, 2011

Create promotional artwork; design and maintain company websites; ensure brand consistency across digital assets.

Senior Web Strategist at NetDocuments

January 1, 2024 - Present

Develop websites from interface designs (and other designers’ concepts) using HTML, CSS, JavaScript, PHP & .NET; lead projects through discovery, design, and development; contribute to brand creation and equity; collaborate with graphic designers; integrate interfaces into WordPress themes; maintain Cabinet and cabinet association websites.

Freelance Web Designer/Developer at WebMedley

January 1, 2011 - January 1, 2012

Design creative website layouts and develop custom WordPress and CMS-based sites; communicate with clients to discuss needs and solutions; develop responsive websites; oversee site overhauls and modernize WordPress architectures.

Freelance Web Designer/Developer at ViaMedia

January 1, 2011 - January 1, 2012

Design and develop WordPress and CMS-based websites; consult with clients; ensure responsive design, UX improvements, and performance enhancements.

Freelance Web Designer/Developer at Digitalworks

January 1, 2011 - January 1, 2012

Create creative website layouts; develop custom WordPress and CMS solutions; optimize UX and performance; collaborate with marketing and product teams.

Freelance Web Designer/Developer at Pete’s Deals

January 1, 2012 - January 1, 2012

Design and develop websites for e-commerce and promotional campaigns; modernize WordPress architecture and improve performance.

Freelance Web Designer/Developer at Various Clients

December 31, 2009 - Present

Designed creative website layouts and developed custom websites for WordPress and other CMS; communicated with clients to discuss solutions and needs; led responsive website development using HTML, CSS, PHP, and JavaScript; performed UX, performance, and SEO improvements to optimize lead generation and site usability; partnered with marketing, product, and leadership teams to align web strategy with company initiatives; maintained GitHub-based development workflow and collaborated with cross-functional teams.