I am an entry-level Digital Marketing candidate based in Lahore, Pakistan, with practical training in Google Ads, Meta Ads, PPC, and Paid Social campaigns. I have hands-on practice in campaign setup, audience targeting, keyword planning, ad copy writing, creative testing, and basic performance analysis.
I am familiar with CTR, CPC, conversions, ROAS, campaign reporting, conversion tracking, Meta Pixel, Google Tag Manager basics, and landing page review. I am looking for internship or junior-level opportunities where I can support lead generation, traffic, sales, and brand awareness campaigns.
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Planned a Meta Ads campaign for brand awareness and lead generation. Practiced Facebook and Instagram ad setup, audience targeting, creative testing, campaign objective selection, and basic reporting. Focused on reaching the right audience through paid social campaigns.
Skills:
Meta Ads Manager, Facebook Ads, Instagram Ads, Paid Social, Audience Targeting, Creative Testing
Reviewed basic paid ads performance metrics such as CTR, CPC, conversions, ROAS, and campaign reporting. Practiced identifying which ads perform better and how to make simple optimization decisions based on campaign data.
Skills:
CTR, CPC, ROAS, Campaign Reporting, Google Analytics, Conversion Tracking
Created a sample Google Ads campaign structure for a lead generation campaign. Worked on keyword planning, campaign objective selection, ad group structure, and ad copy ideas. Focused on improving targeting, click-through rate, and conversion potential.
Skills:
Google Ads, PPC, Keyword Planning, Ad Copy Writing, Lead Generation, Campaign Planning
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