Social Media Manager at Newsan S. A.

Creation of content (video, photo, infographics, among others). Social media strategies. Copywriting for social media. Community management on social media. Google and Facebook Ads. Analysis of metrics for both organic and paid digital platforms. Production of advertising for traditional platforms. Monitoring of social media and traditional media. Main achievements: I had the opportunity to deepen my knowledge in advertising through digital platforms such as Instagram, Facebook, and Google, contributing to the growth of the community across various company profiles. Through strategic campaigns using Google Ads and Facebook Ads, I successfully increased engagement by over 110% across these communities Moreover, I was able to establish the target audience of each company according to their theme and adapt the content to the platforms with the needs that arise daily on social media and what the community wants to see.