I am a dynamic marketing professional with over 5 years of experience specializing in social media strategy, brand partnerships, and digital marketing. My passion lies in using storytelling and innovative strategies to create meaningful connections between brands and their audiences. Currently, I oversee the social media and marketing initiatives for Honor the Gift, a Los Angeles-based luxury streetwear brand owned by NBA All-Star Russell Westbrook, where I manage influencer collaborations, coordinate multi-channel campaigns, and produce events that reflect the brand’s core identity.
Authenticity and inclusivity are at the heart of everything I do. I strive to build community and craft transformative experiences by creating marketing initiatives that resonate with cultural relevance and human truth. I’m passionate about storytelling as a means of not only driving growth but also shaping narratives that leave a lasting impact.
With a collaborative work ethic and strong attention to detail, I excel in fast-paced, creative environments. Whether I’m working with high-profile influencers or orchestrating large-scale events, I approach every project with thoughtfulness and a results-driven mindset.
I’m dedicated to producing work that uplifts and inspires, and I believe in the power of connection to build a future where everyone feels seen, heard, and valued.
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Here’s a concise summary of your involvement in the HTG x LA Rams After Hours Launch Event:
I played a key role in the execution of the HTG x LA Rams After Hours Launch Event, collaborating closely with both the Honor The Gift team and the LA Rams organization to bring this partnership to life. From concept to completion, I managed the coordination of creative assets, event logistics, and on-site activations to ensure the event aligned seamlessly with the vision of both brands.
My responsibilities included overseeing influencer and celebrity outreach, coordinating exclusive invitations, and ensuring strategic brand representation throughout the event. I also worked to develop and execute engaging activations that elevated guest experiences and drove social media visibility.
By fostering collaboration across teams and maintaining a strong focus on detail, I contributed to the success of this high-profile launch, blending the core values of HTG with the spirit of the LA Rams to deliver an impactful and memorable event.
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