Marketing and Implementation Consultant with 10 years’ experience working inside teams to plan and deliver consistent marketing activity. Background includes a long term role as Marketing and Implementation Manager for BMW and MINI Group, followed by contract based work supporting individuals and small businesses as they build and grow their online presence. Strong focus on social media strategy, content delivery, audience growth and practical execution. Comfortable working independently and adapting as projects evolve.
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- Developed Instagram led content strategies focused on clarity and positioning
- Created and scheduled ongoing content aligned with the individual’s brand
- Supported audience growth through clear messaging and engagement
- Set up basic automation to support conversations and lead handling
Personal Brand and Digital Marketing Support
Role:
Marketing and Implementation Consultant (Contract)
Overview:
Supported individuals transitioning into digital marketing and online services by building structured and consistent social media presences.
What I did:
Platforms / Tools:
Instagram, Meta tools, automation and analytics platforms
Outcome:
Clearer brand positioning and a more structured, sustainable social media presence.
- Built simple social media content structures aligned with the brand
- Planned and scheduled ongoing content across Instagram and Facebook
- Supported audience engagement through consistent posting and messaging
- Adapted content based on performance and feedback
Hospitality Social Media and Content Delivery
Role:
Marketing and Implementation Consultant (Contract)
Overview:
Worked with hospitality and restaurant businesses to improve consistency and clarity across their social media presence.
What I did:
Platforms / Tools:
Instagram, Facebook, Canva, scheduling and analytics tools
Outcome:
Improved consistency and engagement across social channels, supporting brand visibility and customer awareness.
- Planned and implemented marketing campaigns across digital and social channels
- Ensured brand consistency across all customer touchpoints
- Coordinated content, messaging and campaign timelines
- Worked closely with internal stakeholders to keep delivery on track
Automotive Marketing and Campaign Delivery
Role:
Marketing and Implementation Consultant
Overview:
Supported the delivery of marketing activity for BMW and MINI brands, ensuring national brand strategy was consistently implemented at a local level.
What I did:
Platforms / Tools:
Instagram, Facebook, Meta tools, content scheduling platforms
Outcome:
Consistent, on brand marketing activity delivered on time, supporting brand presence and campaign objectives.
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