I’m a global brand and communications leader with 12+ years of experience helping tech companies and fast-moving startups grow their presence and credibility around the world. I bring together brand, content, PR, and reputation to shape how people see and trust a company. I’m known for building teams and systems that help creative work and storytelling land globally, and for helping leaders show up with clarity and confidence in the good moments and the hard ones.

Jill Burkes

I’m a global brand and communications leader with 12+ years of experience helping tech companies and fast-moving startups grow their presence and credibility around the world. I bring together brand, content, PR, and reputation to shape how people see and trust a company. I’m known for building teams and systems that help creative work and storytelling land globally, and for helping leaders show up with clarity and confidence in the good moments and the hard ones.

Available to hire

I’m a global brand and communications leader with 12+ years of experience helping tech companies and fast-moving startups grow their presence and credibility around the world. I bring together brand, content, PR, and reputation to shape how people see and trust a company.

I’m known for building teams and systems that help creative work and storytelling land globally, and for helping leaders show up with clarity and confidence in the good moments and the hard ones.

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Language

English
Fluent

Work Experience

Communications & Brand Lead at Startup
January 1, 2024 - October 31, 2025
Built the company’s global voice, positioning, and content ecosystem from the ground up. Partnered with product, marketing, and executive teams to translate complex AI insights into relatable brand stories that drive awareness and demand. Developed core messaging and visual identity used across marketing, sales, and product materials. Directed all global PR and social campaigns, achieving 700+ media hits including CNN, NY Times, Fox Business, and NY Post. Collaborated with Gartner and Forrester to strengthen market position, messaging, and executive inclusion in key industry reports. Defined KPIs and delivered data-driven coverage and sentiment reports to senior leadership. Expanded executive presence via LinkedIn, podcasts, and events, increasing CEO engagement > 250%. Created briefing systems, media training guides, and vendor processes adopted company-wide for consistent delivery. Secured Frost & Sullivan recognition as a top innovation leader through integrated thought-leader pro
Communications Director at Global PR Agency
January 1, 2024 - January 1, 2024
Led cross-market brand, media, and executive-visibility programs for B2B SaaS, consumer tech, lifestyle, and media tech clients across North America and Europe. Shaped brand and product narratives that delivered tier-1 coverage and founder recognition in global outlets. Partnered with global analyst networks and research firms to inform brand narratives, influence product perception, and strengthen industry credibility. Drove launch-to-growth PR strategies resulting in 100% client renewal rates and YoY audience growth. Built multi-disciplinary teams and agency frameworks for media outreach, social storytelling, and analytics reporting. Mentored junior strategists on creative direction, campaign design, and stakeholder management across continents.
Senior Communications Manager at PR Agency
January 1, 2019 - January 1, 2019
Directed executive positioning, leadership storytelling, and crisis communications for global startup founders, VC partners, and corporate leaders. Managed 10+ cross-functional PR teams covering business, tech, and lifestyle verticals. Delivered real-time crisis support, media training, and reputation recovery strategies adopted by C-suite executives.
Communications & Brand Lead at AI Startup
January 1, 2024 - November 5, 2025
Leads communications and brand efforts for an AI startup, shaping strategy, messaging, and visual identity, and driving global coverage and audience engagement.
Communications Director at Global Tech Company
January 1, 2024 - January 1, 2024
Directed global PR and social campaigns, built brand voice and visuals, and partnered with product, marketing, and executive teams to translate AI concepts into engaging stories for a global audience.
Communications Manager at PR Agency
January 1, 2019 - January 1, 2019
Managed communications programs for clients, delivering brand storytelling, media outreach, and reputation management across tech and lifestyle accounts.

Education

Diploma in Public Relations at Toronto, ON
January 11, 2030 - November 5, 2025

Qualifications

Bachelor of Communications
January 11, 2030 - October 31, 2025
Degree in Public Relations
January 11, 2030 - October 31, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services
    paper Sample Media Coverage
    A curated selection of earned media highlights demonstrating versatility across top-tier outlets.