Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi! I’m Jill, I help brands and businesses find clarity from chaos. I’ll work with you to build a foundation for your brand, then create an intentional marketing plan for meaningful growth. I don’t do generic marketing. I create bespoke, strategically grounded programs that meet businesses and personal brands where they are and move them forward with clarity. After 25 years in New York leading integrated marketing, building in-house teams, and advising top brands and founders in wellness, lifestyle, beauty, fashion, tech, and consumer goods, I’ve learned one thing: growth comes from clarity not complexity. I’m a connector and a Manifesting Generator — quick-moving, pattern-spotting, and wired to bring the right people and ideas together to create momentum. My work blends senior-level strategy with instinct, helping brands and founders not only define who they are but build the kind of presence and community people want to belong to. I help you focus on what matters, release what doesn’t, and invest where it creates real impact.…Hi! I’m Jill, I help brands and businesses find clarity from chaos. I’ll work with you to build a foundation for your brand, then create an intentional marketing plan for meaningful growth. I don’t do generic marketing. I create bespoke, strategically grounded programs that meet businesses and personal brands where they are and move them forward with clarity. After 25 years in New York leading integrated marketing, building in-house teams, and advising top brands and founders in wellness, lifestyle, beauty, fashion, tech, and consumer goods, I’ve learned one thing: growth comes from clarity not complexity. I’m a connector and a Manifesting Generator — quick-moving, pattern-spotting, and wired to bring the right people and ideas together to create momentum. My work blends senior-level strategy with instinct, helping brands and founders not only define who they are but build the kind of presence and community people want to belong to. I help you focus on what matters, release what doesn’t, and invest where it creates real impact.

Jill Snowden

Brand Strategist, Marketing Strategist, Social Media Manager, +4





Hi! I’m Jill, I help brands and businesses find clarity from chaos. I’ll work with you to build a foundation for your brand, then create an intentional marketing plan for meaningful growth. I don’t do generic marketing. I create bespoke, strategically grounded programs that meet businesses and personal brands where they are and move them forward with clarity. After 25 years in New York leading integrated marketing, building in-house teams, and advising top brands and founders in wellness, lifestyle, beauty, fashion, tech, and consumer goods, I’ve learned one thing: growth comes from clarity not complexity. I’m a connector and a Manifesting Generator — quick-moving, pattern-spotting, and wired to bring the right people and ideas together to create momentum. My work blends senior-level strategy with instinct, helping brands and founders not only define who they are but build the kind of presence and community people want to belong to. I help you focus on what matters, release what doesn’t, and invest where it creates real impact.…Hi! I’m Jill, I help brands and businesses find clarity from chaos. I’ll work with you to build a foundation for your brand, then create an intentional marketing plan for meaningful growth. I don’t do generic marketing. I create bespoke, strategically grounded programs that meet businesses and personal brands where they are and move them forward with clarity. After 25 years in New York leading integrated marketing, building in-house teams, and advising top brands and founders in wellness, lifestyle, beauty, fashion, tech, and consumer goods, I’ve learned one thing: growth comes from clarity not complexity. I’m a connector and a Manifesting Generator — quick-moving, pattern-spotting, and wired to bring the right people and ideas together to create momentum. My work blends senior-level strategy with instinct, helping brands and founders not only define who they are but build the kind of presence and community people want to belong to. I help you focus on what matters, release what doesn’t, and invest where it creates real impact.

Available to hire

Hi! I’m Jill, I help brands and businesses find clarity from chaos. I’ll work with you to build a foundation for your brand, then create an intentional marketing plan for meaningful growth. I don’t do generic marketing. I create bespoke, strategically grounded programs that meet businesses and personal brands where they are and move them forward with clarity. After 25 years in New York leading integrated marketing, building in-house teams, and advising top brands and founders in wellness, lifestyle, beauty, fashion, tech, and consumer goods, I’ve learned one thing: growth comes from clarity not complexity.

I’m a connector and a Manifesting Generator — quick-moving, pattern-spotting, and wired to bring the right people and ideas together to create momentum. My work blends senior-level strategy with instinct, helping brands and founders not only define who they are but build the kind of presence and community people want to belong to. I help you focus on what matters, release what doesn’t, and invest where it creates real
impact.

Skills

Copywriting

AI Chatbot

Email Marketing

Experience Level

Copywriting

Expert

Language

English

Fluent

Work Experience

Consultant - Marketing Strategist, Influencer + Social Strategist at Canyon Consulting

April 30, 2016 - Present

Strategic consultant delivering marketing, influencer, and social strategies; builds partnerships with creators across lifestyle, food, wellness, fashion, beauty, tech, and nonprofit sectors; guides multi-channel campaigns and data-driven insights.

Head of Influencer (Contract) at Autumn Communications

May 1, 2025 - Present

Led the 'Disability Is Not a Dirty Word' influencer campaign; developed full-funnel influencer strategy and execution across social and digital platforms; partnered with diverse creators and advocates to authentically amplify disability representation, driving 20M+ impressions, 1M engagements, and a 15% engagement rate.

Head of Marketing & PR at Cook It Media

February 1, 2022 - May 1, 2025

Led integrated marketing efforts across product, creative, and sales teams; drove 30% sales growth and increased brand visibility; ensured cohesive brand narrative across channels.

Group Account Director at Harmonica

July 1, 2016 - May 1, 2020

Directed cross-functional teams and campaigns across fashion, beauty, wellness, and technology; managed high-profile client programs and generated integrated marketing results.

VP, Marketing at The Sak Brand Group

March 1, 2008 - May 1, 2014

Recruited and relocated from NYC to LA to lead go-to-market strategies for the brand’s first-ever apparel line; spearheaded the development and launch of the 'Made of Yoga' campaign, aligning with 20+ influential yoga content creators to represent the campaign across digital, print, and in-studio channels.

Account Supervisor at Ketchum Public Relations

March 1, 2008 - May 1, 2014

Early tenure in PR leadership supporting The Sak Brand Group; helped manage media relations and campaign execution.

Account Supervisor at Kaplow Communications, NYC

March 1, 2008 - May 1, 2014

Account supervision and go-to-market guidance for Sak Brand Group campaigns; contributed to brand storytelling and media strategy.

Head of Marketing & PR at Easterseals

January 31, 2022 - Present

Campaign leadership and public relations support (client reference within broader career narrative).