I'm Jitendra Soni, a content marketing and creative communications specialist with 10+ years delivering impactful brand narratives across digital, social, and performance-driven channels. I excel at shaping storytelling, managing creative workflows, and driving cross-platform campaigns that engage audiences and build a strong brand presence. I'm adept at balancing creativity with data-driven performance in fast-paced environments, leading editorial and content strategies from concept to execution. I collaborate across marketing, CX, partnerships, and product teams to deliver high-quality content that grows organic visibility and audience engagement.

Jitendra Soni

I'm Jitendra Soni, a content marketing and creative communications specialist with 10+ years delivering impactful brand narratives across digital, social, and performance-driven channels. I excel at shaping storytelling, managing creative workflows, and driving cross-platform campaigns that engage audiences and build a strong brand presence. I'm adept at balancing creativity with data-driven performance in fast-paced environments, leading editorial and content strategies from concept to execution. I collaborate across marketing, CX, partnerships, and product teams to deliver high-quality content that grows organic visibility and audience engagement.

Available to hire

I’m Jitendra Soni, a content marketing and creative communications specialist with 10+ years delivering impactful brand narratives across digital, social, and performance-driven channels. I excel at shaping storytelling, managing creative workflows, and driving cross-platform campaigns that engage audiences and build a strong brand presence.
I’m adept at balancing creativity with data-driven performance in fast-paced environments, leading editorial and content strategies from concept to execution. I collaborate across marketing, CX, partnerships, and product teams to deliver high-quality content that grows organic visibility and audience engagement.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Hindi
Fluent

Work Experience

Content Strategist & Creator at Freelance (Remote)
September 1, 2024 - November 19, 2025
Develop comprehensive content strategies aligned with client goals, increasing audience engagement by 25% and organic visibility by 15%; create multi-format content (articles, blogs, infographics, videos) for diverse audiences; perform competitive analysis and keyword research; leverage AI tools (ChatGPT, SEMrush, Ahrefs) for optimization and performance tracking; collaborate with stakeholders to ensure brand alignment and accuracy.
Tech Journalist at Dexerto (Remote)
September 1, 2024 - September 1, 2024
Led evergreen and campaign-based content initiatives, achieving 180% growth in organic traffic and top SERP rankings for 175+ guides; directed digital content architecture and information flow across channels; spearheaded cross-functional campaigns for 80+ major tech launches (e.g., Apple Vision Pro); monitored analytics and optimized ROI and conversions; guided writers to maintain brand voice.
Chief Editor at TechRadar India (Remote)
October 1, 2022 - October 1, 2022
Led integrated marketing campaigns and editorial initiatives, expanding content into new verticals (EVs, digital entertainment), increasing organic traffic by 1M+ pageviews in 3 months; managed a team of 10 writers, improving output efficiency and quality; launched a CxO YouTube interview series increasing engagement; oversaw SEO and content audits with tools, achieving substantial organic growth.
Senior Journalist at TechRadar India
October 1, 2021 - October 1, 2021
Produced 500+ long-form features, reviews, and guides; monitored and assigned breaking news coverage; reduced response time and ensured timely publication of 650+ news pieces; enhanced content SEO through keyword research and metadata optimization, boosting article engagement.
Staff Writer at TechRadar Pro
April 1, 2020 - April 1, 2020
Covered enterprise tech, cybersecurity, data privacy, and related topics; reviewed products and services; contributed to consistent coverage within the vertical’s voice and audience.
Independent Journalist & Content Strategist at Remote
January 1, 2020 - January 1, 2020
Created white papers, reports, newsletters, and branded content across B2B, SaaS, Web3, and lifestyle sectors; developed client-specific communication strategies and brand messaging frameworks; partnered with PR and marketing teams to execute campaigns that enhanced client brand authority.
Senior Quality Analyst at American Express Banking Corp., Gurugram
September 1, 2011 - September 1, 2011
Prepared and presented quality reports; identified trends and actionable improvement areas; led migration of key processes offshore-to-India; conducted gap analysis and drove process improvements to enhance efficiency; conducted quality guideline sessions with training batches ensuring 99% adherence to TATs; acted as liaison between management, end-users, and external stakeholders.

Education

Bachelor of commerce at University of Rajasthan
April 1, 2000 - March 31, 2003

Qualifications

Bachelor’s Degree in Commerce
January 11, 2030 - November 19, 2025
Six Sigma Tools & Platforms
January 11, 2030 - November 19, 2025
Trained Business Analyst
January 11, 2030 - November 19, 2025

Industry Experience

Media & Entertainment, Financial Services, Professional Services, Software & Internet