Jitendra Soni

Available to hire

I'm Jitendra Soni, a content marketing and creative communications specialist with 10+ years delivering impactful brand narratives across digital, social, and performance-driven channels.

About

I’m Jitendra Soni, a content marketing and creative communications specialist with 10+ years delivering impactful brand narratives across digital, social, and performance-driven channels. I excel at shaping storytelling, managing creative workflows, and driving cross-platform campaigns that engage audiences and build a strong brand presence.
I’m adept at balancing creativity with data-driven performance in fast-paced environments, leading editorial and content strategies from concept to execution. I collaborate across marketing, CX, partnerships, and product teams to deliver high-quality content that grows organic visibility and audience engagement.

  • Joined September 2024

Industry experience

  • Media & Entertainment
  • Financial Services
  • Professional Services
  • Software & Internet

Work experience· 7 roles

Tech Journalist · Dexerto (Remote)Sep 2024 – Sep 2024 · 1 mo

Led evergreen and campaign-based content initiatives, achieving 180% growth in organic traffic and top SERP rankings for 175+ guides; directed digital content architecture and information flow across channels; spearheaded cross-functional campaigns for 80+ major tech launches (e.g., Apple Vision Pro); monitored analytics and optimized ROI and conversions; guided writers to maintain brand voice.

Content Strategist & Creator · Freelance (Remote)Sep 2024 – Nov 2025 · 1 yr 3 mos

Develop comprehensive content strategies aligned with client goals, increasing audience engagement by 25% and organic visibility by 15%; create multi-format content (articles, blogs, infographics, videos) for diverse audiences; perform competitive analysis and keyword research; leverage AI tools (ChatGPT, SEMrush, Ahrefs) for optimization and performance tracking; collaborate with stakeholders to ensure brand alignment and accuracy.

Chief Editor · TechRadar India (Remote)Oct 2022 – Oct 2022 · 1 mo

Led integrated marketing campaigns and editorial initiatives, expanding content into new verticals (EVs, digital entertainment), increasing organic traffic by 1M+ pageviews in 3 months; managed a team of 10 writers, improving output efficiency and quality; launched a CxO YouTube interview series increasing engagement; oversaw SEO and content audits with tools, achieving substantial organic growth.

Senior Journalist · TechRadar IndiaOct 2021 – Oct 2021 · 1 mo
Staff Writer · TechRadar ProApr 2020 – Apr 2020 · 1 mo
Independent Journalist & Content Strategist · RemoteJan 2020 – Jan 2020 · 1 mo
Senior Quality Analyst · American Express Banking Corp., GurugramSep 2011 – Sep 2011 · 1 mo

Education

Bachelor of commerce · University of Rajasthan2000 – 2003

Certifications and awards

Bachelor’s Degree in Commerce2030 – 2025
Six Sigma Tools & Platforms2030 – 2025
Trained Business Analyst2030 – 2025

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