Hi, I'm Julian McGhee Dallas—a senior influencer and content manager with 7+ years leading creator-led, culture-driven campaigns across CGP, QSR, entertainment, gaming, tech, and lifestyle brands. I partner with talent networks to craft social-first narratives, drive cross-market collaboration, and deliver end-to-end production that resonates with diverse audiences. From talent management strategy to content storytelling, I translate brand goals into scalable campaigns that grow reach, engagement, and earned media value. I thrive in fast-paced settings, optimize production budgets, and foster authentic connections between brands and communities.

Julian McGhee Dallas

Hi, I'm Julian McGhee Dallas—a senior influencer and content manager with 7+ years leading creator-led, culture-driven campaigns across CGP, QSR, entertainment, gaming, tech, and lifestyle brands. I partner with talent networks to craft social-first narratives, drive cross-market collaboration, and deliver end-to-end production that resonates with diverse audiences. From talent management strategy to content storytelling, I translate brand goals into scalable campaigns that grow reach, engagement, and earned media value. I thrive in fast-paced settings, optimize production budgets, and foster authentic connections between brands and communities.

Available to hire

Hi, I’m Julian McGhee Dallas—a senior influencer and content manager with 7+ years leading creator-led, culture-driven campaigns across CGP, QSR, entertainment, gaming, tech, and lifestyle brands. I partner with talent networks to craft social-first narratives, drive cross-market collaboration, and deliver end-to-end production that resonates with diverse audiences.

From talent management strategy to content storytelling, I translate brand goals into scalable campaigns that grow reach, engagement, and earned media value. I thrive in fast-paced settings, optimize production budgets, and foster authentic connections between brands and communities.

See more

Language

English
Fluent
French
Beginner

Work Experience

Campaign Manager at Kyra
December 1, 2024 - November 18, 2025
Full-time remote client management; led end-to-end influencer-led campaigns for clients including Jack in the Box, Everlane, PBS, Bumble, Patreon, Rothy's, The Weather Channel, and Coca-Cola via cross-channel media strategy.
Content Creator at TikTok/LinkedIn
November 30, 2019 - November 18, 2025
Grew a following of 17.8K+ on TikTok by developing original, entertaining content, showcasing expertise in audience engagement and content strategy.
Founder at True Culture Advertising
January 1, 2025 - January 1, 2025
Founded freelance remote agency; crafted campaigns for music artists and brands; built influencer partnerships and local brand activations; drove $20K incremental revenue, 30% higher attendance, and $100K EMV; managed partnerships for Kroger Personal Finance and Joann.
Associate Manager, Influencer & Content Partnerships at Ayzenberg Group
January 1, 2023 - January 1, 2023
Produced global creator campaigns for Intel and Microsoft EDU; managed high-profile IP partnerships; oversaw client billing, vendor relations, and end-to-end campaign delivery.
Social Media Manager at VMLY&R
June 1, 2022 - June 1, 2022
Full-time remote role managing influencer and social campaigns for major clients (In tel Business, Dick's Sporting Goods, FedEx); led localization and asset production across international markets.
Social Marketing Manager at TPN Retail
January 1, 2024 - January 1, 2024
Grew Takis’ TikTok presence, driving brand voice and content strategy; delivered 1.1M+ impressions and 60K+ engagements overall; managed Takis’ TikTok and Instagram activations.
Influencer Marketing Manager at Social Deviant
November 29, 2024 - November 29, 2024
Directed influencer storytelling and creative strategy across Brooks Running, Bumble Bee Sea Foods, and Viking Cruise Lines; achieved 9.9% above KPI benchmarks; led celebrity activations for Brooks Glycerin Max campaign with national coverage.

Education

Bachelor's Degree in Communication and Mass Media at Missouri State University, Springfield, MO
August 1, 2015 - December 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Travel & Hospitality, Consumer Goods, Retail, Education, Computers & Electronics, Transportation & Logistics, Media & Entertainment, Gaming, Software & Internet