I’m Jo Goodberry, a creative and versatile illustrator with over 25 years of experience bringing stories to life across children’s publishing, editorial, and commercial illustration. Known for expressive character design, rich colour palettes, and compelling storytelling, my work engages young readers and adds depth to every project.
Most recently, I illustrated the Sunshine Stables series, seven chapter books for Nosy Crow aimed at readers aged 5–7 and created front covers for Puffin Books’ classic series by Noel Streatfeild, blending nostalgia with fresh, contemporary appeal.
I specialise in Procreate with a digital pencil, combining the feel of traditional media with digital efficiency to deliver adaptable, print-ready artwork. Passionate about crafting illustrations that spark imagination, emotion, and lasting connection, I thrive on projects that challenge and inspire.
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