Joana Teixeira
In my ten-year journey in digital marketing and content creation, I’ve honed my organizational, priority management, and communication skills. My collaborative nature fosters teamwork and a creative environment.
About
In my ten-year journey in digital marketing and content creation, I’ve honed my organizational, priority management, and communication skills. My collaborative nature fosters teamwork and a creative environment. Self-management and proactive planning are my strengths. Thanks to my skills in Content Creation and Copywriting, I’ve contributed to enhancing brand visibility in Portuguese-speaking markets through strategic content creation and SEO strategies.
I have experience writing content for brands in travel, health, and personal development sectors. My versatility and multilingual skills enable me to collaborate successfully with renowned brands such as Santander, Action, Plenitude, Embelleze, Sodexo, Morgan de Toi, Qualidoc, INS Global, Ynner/Gallup, Sanjo, Grupo Fraellio, Wishtech, and Da Terrinha across Portuguese, Spanish, and Brazilian markets.
- 12 years' experience
- Joined October 2025
Languages
- EnglishFluent
- PortugueseFluent
- PortugueseFluent
- Spanish; CastilianFluent
- FrenchAdvanced
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Retail
- Education
- Healthcare
- Travel & Hospitality
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Work experience· 35 roles
Adapted and created institutional and promotional copy in European Portuguese for electricity and gas campaigns, ensuring brand voice consistency and compliance with internal policies. Optimized Search and PMAX assets with goal-oriented headlines and descriptions; produced multiple copy variations (benefit, offer, urgency), conducted A/B testing, created ad copy for brand awareness, and managed copy for stories, carousels, feed posts, and lead generation forms on Meta and Google, always ensuring GDPR-compliant language.
Translated the entire website (160+ pages) to Brazilian Portuguese on WordPress; created new content on Employer of Record and PEO in Brazil; wrote and optimized Brazilian Portuguese blog articles; maintained SEO health and collaborated with cross-functional teams for consistent brand messaging.
Translated the site from English to Brazilian Portuguese (160+ country pages) on WordPress; created content on Employer of Record and PEO in Brazil; wrote and optimized new content; produced Brazilian Portuguese blog articles; performed link-building and SEO maintenance; collaborated with multifunctional teams.
Education· 6
Certifications and awards· 71
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