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I am a growth marketing and performance marketing leader with 18+ years of experience scaling digital programs and driving measurable business impact. I’ve managed budgets up to $14M annually and led teams of up to 9 direct reports while consistently delivering strong ROI through data-driven optimization and full-funnel strategies. My core strengths include cross-channel attribution modeling, funnel optimization, A/B testing, CAC optimization, lifetime value analysis, and scalable growth programs across e-commerce, SaaS, and service industries. I thrive in fast-paced environments and partner across product, sales, and agency teams to drive sustainable growth.…I am a growth marketing and performance marketing leader with 18+ years of experience scaling digital programs and driving measurable business impact. I’ve managed budgets up to $14M annually and led teams of up to 9 direct reports while consistently delivering strong ROI through data-driven optimization and full-funnel strategies. My core strengths include cross-channel attribution modeling, funnel optimization, A/B testing, CAC optimization, lifetime value analysis, and scalable growth programs across e-commerce, SaaS, and service industries. I thrive in fast-paced environments and partner across product, sales, and agency teams to drive sustainable growth.

Joe Gut

Performance Marketer, Growth Marketer, SEO Expert, +2

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I am a growth marketing and performance marketing leader with 18+ years of experience scaling digital programs and driving measurable business impact. I’ve managed budgets up to $14M annually and led teams of up to 9 direct reports while consistently delivering strong ROI through data-driven optimization and full-funnel strategies. My core strengths include cross-channel attribution modeling, funnel optimization, A/B testing, CAC optimization, lifetime value analysis, and scalable growth programs across e-commerce, SaaS, and service industries. I thrive in fast-paced environments and partner across product, sales, and agency teams to drive sustainable growth.…I am a growth marketing and performance marketing leader with 18+ years of experience scaling digital programs and driving measurable business impact. I’ve managed budgets up to $14M annually and led teams of up to 9 direct reports while consistently delivering strong ROI through data-driven optimization and full-funnel strategies. My core strengths include cross-channel attribution modeling, funnel optimization, A/B testing, CAC optimization, lifetime value analysis, and scalable growth programs across e-commerce, SaaS, and service industries. I thrive in fast-paced environments and partner across product, sales, and agency teams to drive sustainable growth.

Available to hire

I am a growth marketing and performance marketing leader with 18+ years of experience scaling digital programs and driving measurable business impact. I’ve managed budgets up to $14M annually and led teams of up to 9 direct reports while consistently delivering strong ROI through data-driven optimization and full-funnel strategies.

My core strengths include cross-channel attribution modeling, funnel optimization, A/B testing, CAC optimization, lifetime value analysis, and scalable growth programs across e-commerce, SaaS, and service industries. I thrive in fast-paced environments and partner across product, sales, and agency teams to drive sustainable growth.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Language

English

Fluent

Work Experience

Founder at Growth Marketing Consultancy

January 1, 2025 - Present

Founder leading a growth marketing consultancy focused on data-driven growth programs, cross-channel attribution, full-funnel optimization, and ROI-driven results for e-commerce, SaaS, and service industries.

Retail Specialist at Belmont Station

January 1, 2025 - October 11, 2025

Oversaw brand and customer experience for Belmont Station, a top-rated beer shop; contributed to growth and brand reputation, including performance highlights recognized by media.

Head of Community Engagement & Growth at TH3SIS

January 1, 2023 - October 11, 2025

Remote head of community engagement and growth for Web3 business and marketing consulting; developed brand positioning, product strategy, and go-to-market frameworks for rapid-growth initiatives.

Sr. Manager, Growth Marketing at Kinship

January 1, 2022 - October 11, 2025

Scaled $14M/year digital advertising programs across 3 brands; led cross-functional growth initiatives, referrals, affiliate partnerships, and retention marketing.

Program Manager, Digital Advertising at Banfield Pet Hospital

January 1, 2021 - October 11, 2025

Managed a $12M/year digital advertising program across paid search, paid social, display, and local SEO for the largest chain of veterinary hospitals in the US; delivered comprehensive performance reporting to senior leadership.

Director of Paid Search at SearchLogic

January 1, 2017 - October 11, 2025

Led paid search team delivering innovative growth strategies across search, display, social, and analytics; optimized channel mix and CAC through data-driven approaches.

Online Acquisition Manager at Norm Thompson Outfitters

January 1, 2014 - October 11, 2025

Online and catalog retailer; managed digital advertising program across 3 brands, including search, social, display, and local SEO; led cross-functional growth initiatives.

Paid Search Specialist at SageRock

January 1, 2007 - October 11, 2025

Directed paid search campaigns at a digital marketing agency; drove revenue growth and improved efficiency across client portfolios.

Manager, Online Acquisition at Knowledge Universe

January 1, 2013 - October 11, 2025

Largest provider of child care in the U.S.; led specialist channels (PPC, display, affiliate, email) and coordinated with agencies on SEO, testing programs, and data-driven optimization.

Founder, Growth Marketing Consultant at EPICUREAN CONSULTANT

January 1, 2025 - Present

Founder of a growth marketing consultancy providing data-driven growth strategy, measurement, and execution for clients. Focus on scalable funnels, attribution, and ROI optimization.

Retail Specialist at Belmont Station

January 1, 2025 - October 11, 2025

Retail specialist at a leading beer retailer; ranked 3rd best beer bottle shop in the US (USA Today); developed in-store and digital campaigns to boost visits and sales.

Head of Community Engagement & Growth at TH3SIS

January 1, 2023 - October 11, 2025

Web3 business and marketing consultant. Developed comprehensive brand positioning, product strategy, and marketing frameworks in a fast-paced startup, focusing on community-driven growth and user acquisition.

Sr. Manager, Growth Marketing at Kinship

January 1, 2022 - October 11, 2025

Petcare ecommerce growth leader. Scaled a $14M yearly digital advertising program across 3 brands, managing paid media including search, social, display, CTV, and OOH; led customer acquisition, referrals, affiliate partnerships, and retention marketing.

Program Manager, Digital Advertising at Belmont Pavilion

January 1, 2021 - October 11, 2025

Large veterinary hospital chain program manager. Managed $12M yearly digital advertising across paid search, paid social, display, and local SEO; led landing page optimization and performance reporting with forecasting models.

Director, Paid Search at Searl MCG - Cleveland Outfit s

January 1, 2011 - October 11, 2025

Digital marketing agency director leading paid search teams; collaborated with creative, display, social, SEO, and analytics to deliver holistic marketing plans and optimal channel mix.

Online Acquisition Manager at Knowledge Universe

January 1, 2013 - October 11, 2025

Largest provider of child care in the U.S. Forecasted and managed $6M+ lead-gen budget across 3 brands; coordinated PPC, display, affiliate, partnerships, SEO, testing, and email marketing. Achieved significant YoY improvements.

Director, Paid Search at RO SETTA

January 1, 2011 - October 11, 2025

Digital marketing agency director of paid search; led teams to deliver growth strategies; collaborated across creative, display, social, SEO, and analytics to optimize client outcomes.

Paid Search Specialist at SAGER OAKS

January 1, 2007 - October 11, 2025

Paid search specialist at a digital marketing agency; implemented growth-focused strategies including testing and optimization to drive leads and revenue.

E-commerce Marketing Director at Norm Thompson Outfitters

January 1, 2014 - October 11, 2025

Online and catalog retailer; managed a team of 8 across web production, email, and digital acquisition; drove sales growth across 5 brands; platform migration to unified e-commerce solution.