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I'm a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth. I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.…I'm a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth. I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.

Jonathan Lie

Brand Strategist, Marketing Strategist, Growth Marketer, +2

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I'm a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth. I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.…I'm a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth. I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.

Available to hire

I’m a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth.

I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.

Skills

Leadership

Data Visualization

Experience Level

Leadership

Expert

Data Visualization

Intermediate

Language

English

Advanced

Work Experience

Marketing Manager at Allianz Indonesia

January 1, 2022 - December 1, 2022

Closed 15+ high-value clients in 6 months, driving a 30% revenue increase. Developed strategic marketing plans, boosting client acquisition by 40%. Delivered sales presentations, achieving an 80% conversion rate. Built strong client relationships, ensuring long-term engagement and satisfaction.

Marketing Manager at Interbox

January 1, 2023 - Present

Developed annual marketing plans, driving a 60% revenue increase. Managed daily social media content, boosting engagement and followers by 80% in a year. Implemented targeted digital campaigns, increasing lead generation by 70%. Led strategic partnerships, expanding market reach and brand visibility.

Event Coordinator at Shopee Indonesia

January 1, 2018 - December 1, 2018

Diecast Expo 2018: Responsible for managing event preparation and execution, with a focus on brand representation and community engagement.

Tenant Division Manager at Pop Up Market

January 1, 2017 - December 1, 2017

Responsible for overseeing event tenant flow and ensuring compliance with rules and regulations.