I'm a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth. I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.

Jonathan Lie

I'm a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth. I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.

Available to hire

I’m a results-driven marketing professional with 4+ years of experience building and scaling brands across Indonesia. I specialize in data-driven campaigns, brand storytelling, and partnerships that drive revenue and customer growth.

I thrive in cross-functional teams, love turning complex challenges into clear, actionable strategies, and am passionate about delivering measurable impact through thoughtful marketing and community engagement.

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Experience Level

Language

English
Advanced

Work Experience

Marketing Manager at Allianz Indonesia
January 1, 2022 - December 1, 2022
Closed 15+ high-value clients in 6 months, driving a 30% revenue increase. Developed strategic marketing plans, boosting client acquisition by 40%. Delivered sales presentations, achieving an 80% conversion rate. Built strong client relationships, ensuring long-term engagement and satisfaction.
Marketing Manager at Interbox
January 1, 2023 - Present
Developed annual marketing plans, driving a 60% revenue increase. Managed daily social media content, boosting engagement and followers by 80% in a year. Implemented targeted digital campaigns, increasing lead generation by 70%. Led strategic partnerships, expanding market reach and brand visibility.
Event Coordinator at Shopee Indonesia
January 1, 2018 - December 1, 2018
Diecast Expo 2018: Responsible for managing event preparation and execution, with a focus on brand representation and community engagement.
Tenant Division Manager at Pop Up Market
January 1, 2017 - December 1, 2017
Responsible for overseeing event tenant flow and ensuring compliance with rules and regulations.

Education

Bachelor of Business and Economics at Prasetiya Mulya University
September 1, 2017 - August 1, 2021

Qualifications

1st Place Winner - Craft Category (Business Development Award)
January 1, 2017 - December 27, 2025
3rd Best Chief Marketing Officer - Finalist
January 1, 2019 - December 27, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Education