I am a brand designer and creative director with a passion for creating meaningful brand experiences. I have over 15 years of expertise in branding and communications with a rich background working with leading global branding agencies, working on high-profile projects, and in both in-house and freelance creative positions. I offer a unique perspective on the branding landscape. My approach seamlessly blends a sharp design aesthetic with a strategic, commercial mindset. I believe that great branding is more than just making things look good, it’s about delivering style and substance. I excel at identifying where true value lies, crafting solutions that are not only visually striking but also deeply aligned with business goals. Passionate about creating meaningful brand experiences, my work embodies the best of both worlds: creativity with purpose, and design with impact.…

Jon

I am a brand designer and creative director with a passion for creating meaningful brand experiences. I have over 15 years of expertise in branding and communications with a rich background working with leading global branding agencies, working on high-profile projects, and in both in-house and freelance creative positions. I offer a unique perspective on the branding landscape. My approach seamlessly blends a sharp design aesthetic with a strategic, commercial mindset. I believe that great branding is more than just making things look good, it’s about delivering style and substance. I excel at identifying where true value lies, crafting solutions that are not only visually striking but also deeply aligned with business goals. Passionate about creating meaningful brand experiences, my work embodies the best of both worlds: creativity with purpose, and design with impact.…

Available to hire

I am a brand designer and creative director with a passion for creating meaningful brand experiences. I have over 15 years of expertise in branding and communications with a rich background working with leading global branding agencies, working on high-profile projects, and in both in-house and freelance creative positions. I offer a unique perspective on the branding landscape.

My approach seamlessly blends a sharp design aesthetic with a strategic, commercial mindset. I believe that great branding is more than just making things look good, it’s about delivering style and substance. I excel at identifying where true value lies, crafting solutions that are not only visually striking but also deeply aligned with business goals. Passionate about creating meaningful brand experiences, my work embodies the best of both worlds: creativity with purpose, and design with impact.

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Language

English
Fluent

Work Experience

Freelance brand designer at Siegel+Gale
July 29, 2025 - Present
Creative director and designer at JMCO Studio
July 22, 2019 - Present
Founder / Creative Director at JMCO Studio
January 1, 2018 - Present
Founder of JMCO Studio; running the studio and freelancing with global brands and start-ups. From idea generation to production oversight, I direct photographers, videographers, illustrators, web developers, copywriters, strategists and other designers; I meet with clients, present work, and shape briefs. Clients include Givaudan, Cutler & Goddard, Siegel+Gale, WeDoCo, and SampsonMay, as well as start-ups, photographers, textile designers, interior designers, chefs and product developers. My work spans branding, campaigns, digital and print across finance, hospitality, property, charity and energy; brands include BBC, British Council, Fitness First, Savoy and Virgin.
Founder / Principal Designer at JMCO Studio
January 1, 2018 - Present
Founder and principal designer running JMCO Studio; oversee idea generation, production, and pitches; lead cross-disciplinary teams including photographers, videographers, illustrators, web developers, copywriters, strategists and designers; work directly with clients across start-ups, photographers, textile designers, interior designers, chefs, athletes, art consultants, and product developers.
Senior graphic designer at Columns Design
September 1, 2010 - June 30, 2018
Senior Creative at Columns
January 1, 2010 - January 1, 2018
Led branding and communications for high-profile campaigns; guided multidisciplinary teams; contributed to concept, design, and production across branding, campaigns, digital and printed communications for clients in finance, hospitality, property, charity and energy.

Education

BA Hons in Graphic Design at University College Falmouth
January 1, 2007 - January 1, 2010
Foundation course in art and design with life drawing and critical cultural studies at Plymouth College of Art and Design
January 1, 2006 - January 1, 2007
BA Hons in Graphic Design at University College Falmouth
January 1, 2007 - January 1, 2010
Foundation course in art and design with life drawing and critical cultural studies at Plymouth College of Art and Design
January 1, 2006 - January 1, 2007

Qualifications

D&AD Student Yellow Pencil
January 1, 2010 - December 19, 2025
International Society of Typographic Designers (ISTD)
January 1, 2010 - December 19, 2025
D&AD Student Yellow Pencil
January 1, 2010 - January 24, 2026
International Society of Typographic Designers (ISTD)
January 1, 2010 - January 24, 2026

Industry Experience

Consumer Goods, Energy & Utilities, Financial Services, Healthcare, Real Estate & Construction, Software & Internet, Transportation & Logistics, Media & Entertainment, Non-Profit Organization, Professional Services, Travel & Hospitality
    Revutopia branding
    Revutopia is a cutting-edge review management platform tailored to businesses in the hospitality and service industries. Its core mission is to help businesses manage online reviews efficiently, respond to customer feedback promptly, and enhance their overall customer experience. I delivered a comprehensive branding toolkit for Revutopia, including a logo suite, colour palette, typography, and image style. This toolkit encapsulates the brand’s identity while ensuring it stands out in a competitive market. Designed to excel in both digital and print applications, the branding appeals to businesses of all sizes, from small independents to large corporations. View the full project at: https://www.twine.net/signin/projects/revutopia-branding logo graphicdesigner branding designer…
    Constant Art branding
    Constant Art, part of the ConstantineKSA network, is a visionary art consultancy dedicated to creating unforgettable art experiences and cultural strategies across the Middle East and beyond. Merging tradition with innovation, Constant Art fosters a thriving environment where local, regional, and international talent can flourish and inspire on a global stage. Their mission is to realise the creative potential of some of the world’s most exciting contemporary art scenes, offering holistic support from conceptualisation to execution. Our work included defining their unique positioning and guiding principles through a strong brand strategy, crafting a name that resonates with their purpose and market, and developing a visual identity that reflects their values through a thoughtfully designed brand toolkit. To ensure consistency across all touch-points, we created comprehensive brand guidelines. A website and social media guidance was designed to enhance their digital presence and engage their audience. To view the full project go to: https://www.twine.net/signin/projects/constantart-branding logo graphicdesigner branding designer…
    Reframe Digital branding
    Reframe Digital is a London-based digital agency that delivers bespoke solutions for clients in real estate, marketing, and entertainment. Their approach is defined by flexibility and creativity, offering clients the tools to escape technical limitations and focus on the bigger picture. Reframe Digital positions itself as the partner that thrives on solving creative challenges with tailored, innovative solutions. Our work included defining a core philosophy and ethos through a brand strategy, crafting a distinctive name that reflects their approach and a strapline that articulates their value proposition, brought to life with a comprehensive visual identity. To showcase the brand we designed a minimalist website that embodies their bold brand. To view the full project go to: https://www.twine.net/signin/projects/reframedigital-branding logo graphicdesigner branding designer…
    Haps branding
    The cycle helmet rating scheme was developed to empower consumers with reliable safety information while encouraging helmet manufacturers to raise their safety standards. This innovative concept aimed to establish a trusted hub for helmet safety, unifying existing safety standards and driving industry-wide improvements. To bring this vision to life, our creative process involved thorough research, including stakeholder interviews and brand strategy workshops. These insights informed every aspect of the project, from naming and strapline development to visual identity, motion theory, tone of voice, and website design. To view the full project go to: https://www.twine.net/signin/projects/haps-branding logo graphicdesigner branding designer…
    Osprey branding
    Osprey Charging, originally founded in London in 2016 as Engenie Electric Vehicle Rapid Charging, is a leading force in the UK’s rapidly expanding EV charging market. With a mission to accelerate the shift to electric vehicles, Osprey is dedicated to providing super-fast public charging with zero hassle for both drivers and property landlords. JMCO was tasked with a brand refresh, including a new logo, typography, colour palette, graphics and animation to support the new name and strategy. To view the full project go to: https://www.twine.net/signin/projects/osprey-branding logo graphicdesigner branding designer…