Hi, I'm Seung Joo Lee, a story-driven video producer passionate about entering the world of games. I specialize in translating player emotions into engaging and compelling video content.
Hi, I’m Seung Joo Lee, a story-driven video producer passionate about entering the world of games. I specialize in translating player emotions into engaging and compelling video content. With extensive experience managing the entire video production process, from ideation to final cut, I strive to create impactful branded and news videos for various audiences.
Having worked in diverse roles from junior producer to senior producer across different companies in Korea, I bring strong project management skills and creative expertise. I’m enthusiastic about connecting with new storytelling opportunities and hope to contribute to innovative projects in gaming and media.
This YouTube video was created to promote ITALL’s scholarship system, featuring a talk show format where participants answered quiz questions related to the program. As the lead producer, I oversaw the project from concept development to casting and overall production, driving the creation of this fresh and engaging format. videoeditor Below you can see the second chapter of the video. https://youtu.be/WRd6M77BCIQ?si=35EkAf4wRBmKq2pz
This video was created to introduce Eisai’s AR storybook campaign for dementia awareness at the PR Week Awards. I was fully responsible for editing the video, which was produced specifically for award submission.
I was in charge of content editing for CJ Logistics’ global YouTube channel, where I edited numerous event wrap-up videos. Below is another example of these. https://youtu.be/ND0B1T-8ZWs
I was in charge of content for Hanwha’s Global Newsroom channel and edited interview videos featuring global employees. You can see the other videos below. https://youtu.be/jcmj3N1H8vY?si=8GDWZXX90zRT1eEe https://youtu.be/YOo_U9ij7Ng?si=kkJ5X6IjesHLz4o8 https://youtu.be/psKLAsJMVgI?si=kaxJAkNCPVd_nzW0 https://youtu.be/BHnp_yWEqG8?si=KpBvuXBk9RJsIqyI https://youtu.be/ZEV4lOaCmVE?si=IKuhJ16vyrYfqKdx https://youtu.be/gnDZiRGdLSA?si=SnmrHvM_jgR9ayMU
This web drama-style video was created to deliver the message that studying with ITALL can help improve academic performance, using the concept of “numbers” as a central motif. I took a leading role from the initial ideation stage, driving the project through storyboard development, direction, and editing. The goal was to communicate the brand’s campaign message in an engaging and relatable way, and I served as the main creative force behind the entire production. filmdirector
Led the concept development and editing of a wrap-up video for ITALL’s “Study Time Battle” event. The video creatively summarized the event’s progress, showcased student participation, and highlighted the winners and prize distribution with a strong narrative concept.
Developed the short-form trailer for social media campaign for Nureongi, a film raising awareness about animal rights and opposing the practice of dog meat consumption. You can see another short-form videos for social media. https://drive.google.com/file/d/1NKjIWAoeoZ26dSLoA4PivtT82EHgn-cR/view?usp=sharing https://youtube.com/shorts/wgR3KndZPAc?si=SRE9NDk-dmbb40bJ
One of the most beautiful works of mine is the “Bell pug Room” project with Hotels.com I was the producer of this event PR video making for digital media. This project was challenging for me, because I had to deal with Hongkong-based client, and this video shoot needed a dog (Bell pug) and children. As you can imagine, the process was harsh and challenging literally, but the result was beautiful.
Created an interview video with the CEO of ITALL Group, inspired by the trending “What’s in My Bag” format on YouTube. By showcasing the CEO’s personal belongings, the video conveyed his values and vision in an authentic way, serving as a piece of corporate branding for the company’s official YouTube channel.
Produced a promotional video for ITALL’s scholarship gift box, styled after popular unboxing content on YouTube. The video featured two alumni in a talk show format, introducing and discussing the items included in the box. videoeditor You can also see the short-form videos with this https://youtube.com/shorts/V-vCMLfO4zc?si=ylgGviZ7PfvwXaX4 https://youtube.com/shorts/idAH0kDG1p8?si=l2slgu6zPivgYKWB https://youtube.com/shorts/5m_rkrW4LV8?si=cOTtKevzeFDpwlQL https://youtube.com/shorts/mleC874lmWo?si=RI4QkpW0L4D-8a3t https://youtube.com/shorts/WCIaHbTpgh8?si=1sm8N__QdTUlvQmx
As the senior member of ITALL’s in-house video team, I led the ideation, direction, and editing of a special video produced to mark 100 days before the Korean CSAT (College Scholastic Ability Test). videoeditor You can see the short-form videos with this https://youtube.com/shorts/9b7jdG8vCyo?si=vzOZLOKDrok4FkeU https://youtube.com/shorts/95amqhVvx7g?si=qcPXwB9fFuH9EYb3 https://youtube.com/shorts/NxXX2NxfaHI?si=OfufM1UbWk9nrRiO https://youtube.com/shorts/XEISPum4FlI?si=w9GxHLa6_paEbqUu
I ideated and pitched creative concepts to promote the variety show ‘Busted’ on Facebook. My idea was selected during the planning stage, and I took the lead in shaping the overall video narrative. I was responsible for the main editing, creatively combining raw footage with graphic elements to enhance viewer engagement. https://vimeo.com/325789428 https://vimeo.com/325790053 https://vimeo.com/325790153 videoeditor
Created branded videos for external and internal brand PR and news videos for the brand. Managed entire video project processes including ideation, shooting, and editing. Oversaw team projects and tracked their progress weekly as a senior producer.
Initiated and directed video production projects from brainstorming to completion to meet client business needs. Managed pre-production through production and post-production phases including storyboarding, shooting preparation, budgeting, directing, footage editing, music selection, color grading, and guidance for 2D/3D effects. Handled multiple enterprise-level clients, including Hanwha, Eisai, Handok, CJ Logistics, Gilead Science Korea, Samsung Bioepis, and Hotels.com, with specific projects on global interview contents, brand films, social PR content, YouTube channel content, and CEO interviews.
Edited various PR videos using Premiere Pro and After Effects. Created promotional videos for small and medium-sized enterprises. Designed the company's webpage and catalog.
Seoul, Korea
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