Jorja Metcalfe

Available to hire

A Sharp eye for detail and a passion for graphic design and photography. Kia Ora, Ko Jorja tōku ingoa.

About

A Sharp eye for detail and a passion for graphic design and photography.

Kia Ora, Ko Jorja tōku ingoa. I recently graduated from Wintec with a Bachelor of Communications, majoring in Graphic Design. I love the satisfaction of turning ideas into visual reality and enjoy tackling design challenges that push my creativity. In addition to design, I have a passion for fashion and photography, and I enjoy travel.

Outside of design, sport and fitness have always been important to me. I played netball, rowing, touch, and swimming throughout school and continue with netball now. These activities have taught me teamwork, clear communication, organization, and self-motivation—skills I bring into every project. I look forward to applying my skills in a dynamic, collaborative environment.

  • Joined November 2025

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education
  • Software & Internet
  • Retail

Projects · 8

I did a photoshoot with 'Move with Lucy' to help launch her personal training business. She asked me to capture content for her Instagram, focusing on fun, energetic photos that reflected her brand’s positive and motivating vibe. The shoot included a mix of action shots, profile photos, and coaching images that helped her introduce her business and connect with her audience online.

  • Photographer

The Creative showcase is an event Wintec holds every year to showcase graduate student's work. The design students are given the opportunity to pitch an idea or theme for the showcase. They create promotional material such as posters and websites and the overall feel is designed and created by a selected 3rd year graphic design student. We were given complete creative freedom for this task. Based on what I saw in previous years, I noticed that there was a common theme around having shapes or colours separate to represent each domain. I wanted to stray from these concepts and find a new way to represent each of them. ​​​​​​​ Conceptualising: In my initial research and planning I wrote down stereotypical characteristics, shapes, icons, colours, and ‘vibes’ that each domain had. I then came up with a list of possible ideas and ways of representing them. After creating a few different posters of my two strongest ideas and receiving a critique, I knew which direction I wanted to go in. Idea: I decided to represent each domain with typefaces. I feel like type has so much personality and, as designers, we think more about it than we would expect. Different typefaces give off a different feel which makes it a key component of design. I wanted to use type to draw out and show personality within each domain.

  • Graphic Designer

As a kid I used to make 'fairy' gardens with lots of flowers and plants. I think believing that there was something magical out there created all the fun. I wanted to use my own memories and create a wallpaper I think younger me would have loved as much as young girls nowdays. Collection Description: 'A collection designed for young dreamers. Perfect for feature walls, this collection creates a serene and playful atmosphere, making a room feel like a secret garden where imagination can bloom. With its dreamy charm ‘Enchanted’ is the ideal choice for anyone who wants to add a touch of magic to their space.'

  • Graphic Designer

Māia is a hypothetical organic Mānuka honey face cream. For our class design project we had to create premium packaging for a native product using silver stock. I wanted to stray away from my usual design style of bright & bold colours and typography. Instead, I chose to do something with a more minimalist and simple style. ​​​​​​​ Photography by: Mikayla & Ronella - Wintec communications students

  • Graphic Designer

A personal project to me, Thoughts From The Blue Chair is a publication of my Poppas poems he wrote throughout his life. This project taught me a lot about curation of content, kettle stitching, minimalist design and my poppa! Definitely a favourite project to date. All imagery is either my own photography or past photos.

  • Graphic Designer
  • Photographer

I developed a branding concept for a virtual cycling competition targeting high school students. Designed for high school riders with grit, guts, and goals. SHIFT inspires participants to break limits, embrace the rush, and find their own version of fast. SHIFT communicates speed, community, and edge all at once. It’s not just about winning. It’s about movement. Progress. Shifting your limits.

  • Graphic Designer

In my spare time, I love getting creative with art alongside my photography. I’ve designed posters and made drawings and paintings for both clients and myself. It’s something I really enjoy doing. It lets me switch off, experiment with new ideas, and create just for the fun of it.

  • Artworker

I designed two logos for Sing With Ella, a singing business that offers one-on-one and group singing lessons. The first logo was created in my first year of study, and earlier this year, I designed a refreshed version that better represents her evolving business and professional style. Alongside the logo work, I also completed photography and promotional poster projects.

  • Graphic Designer
  • Photographer

Work experience· 4 roles

Menu Designer, PowerPoint Graphics & Signage · Waikato RugbyJul 2025 – Nov 2025 · 5 mos

Designing menus, PowerPoint graphics, signage (seating, directional, table), event setup assistance, image editing in Photoshop, content creation including photography and reels.

Production Assistant & Junior Graphic DesignerJan 2025 – Nov 2025 · 11 mos

Manage yearly planners; photo editing and video editing; copywriting and SEO for products; pattern editing & design; uploading products and content to Vend and Shopify; Facebook Meta familiarity; product photography and description writing; online customer service; processing orders, refunds and exchanges.

Casual Lifeguard & Receptionist · Go WaipaJan 2025 – Jan 2025 · 1 mo

Cleaning and maintaining facility; upholding lifeguard standards and facility rules; customer service; managing bookings and learn-to-swim payments; handling EFTPOS transactions; balancing till at shift end.

Freelance Designer · Self-employedJan 2022 – Nov 2025 · 3 yrs 11 mos

Education

NCEA Level 1, 2, 3 · St Peters School Cambridge2015 – 2021
Bachelor Of Communications - Graphic Design · Te Pūkenga / Wintec Hamilton2022 – 2024

Certifications and awards

Bachelor Of Design2022 – 2024
NCEA Level 1-32025
New Zealand Certificate in Te Reo (Rūmaki, Reo Rua) (Level 2)2023 – 2025

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