Available to hire
Digital media specialist with 4+ years of experience managing multi-million dollar paid advertising
campaigns. Proven success in strategy, optimization, and team mentorship. Adept at turning data into
insights and using AI tools for efficiency.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Senior Specialist – Digital Media at DAC Group
May 1, 2025 - October 10, 2025Led $3M+/mo strategy for a national plumbing client across Google, Microsoft, Meta, LinkedIn & TikTok Ads; Owned full-funnel planning, CRO, and AI-led efficiency initiatives; Mentored 2 coordinators; led creative and performance conversations
Specialist – Digital Media at DAC Group
August 1, 2024 - October 10, 2025Managed media for HVAC, self-storage & insurance clients; Explored new platforms and optimized creative strategy; Delivered insights through Google Ads, SA360, Qlik
Account Specialist at Jordan Digital Marketing
September 1, 2022 - October 10, 2025Led campaigns in hearing aids, insurance & dev tools; Created a Reddit campaign used as a case study; Produced performance reports and growth strategies
Paid Media Strategist at Brainlabs Digital
June 1, 2022 - October 10, 2025Drove campaigns in nonprofit, retail & real estate; Promoted to lead a major nonprofit account; Mentored junior staff and presented to clients
Senior Specialist – Digital Media at DAC Group
May 1, 2025 - October 10, 2025Led multi-platform paid media strategy (~$3M+/mo) for a national plumbing client across Google, Microsoft, Meta, LinkedIn, and TikTok; owned full-funnel planning, CRO, and AI-led efficiency initiatives; mentored two coordinators and led creative and performance conversations.
Specialist – Digital Media at DAC Group
August 1, 2024 - October 10, 2025Managed media for HVAC, self-storage and insurance clients; explored new platforms and optimized creative strategy; delivered insights through Google Ads, SA360, and Qlik.
Account Specialist at Jordan Digital Marketing
September 1, 2022 - October 10, 2025Led campaigns in hearing aids, insurance and dev tools; created a Reddit campaign used as a case study; produced performance reports and growth strategies.
Paid Media Strategist at Brainlabs Digital
June 1, 2022 - October 10, 2025Drove campaigns in nonprofit, retail and real estate; promoted to lead a major nonprofit account; mentored junior staff and presented to clients.
Education
BS in Informatics, Minor in Telecommunications at Indiana University – Bloomington
January 11, 2030 - October 10, 2025BS in Informatics, Minor in Telecommunications at Indiana University – Bloomington
January 11, 2030 - October 10, 2025Qualifications
Google Ads (Search, Display, Shopping)
January 11, 2030 - October 10, 2025Search Ads 360 Tools & Platforms
January 11, 2030 - October 10, 2025Google Ads (Search, Display, Shopping)
January 11, 2030 - October 10, 2025Search Ads 360
January 11, 2030 - October 10, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Retail, Non-Profit Organization
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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