Available to hire
Final-year Industrial Design student at NUS and award-winning experience/communication designer, with internship experience spanning UI/UX, art direction, and interactive prototyping. Interested in building human-centred digital experiences and high-impact visual communications that move people to act.
From comprehensive user testing to inclusive design launches and brand campaign work, Josie has led end-to-end design cycles, concept to delivery, turning complex feedback into clear, actionable recommendations for product and creative teams.
Language
English
Fluent
Chinese
Advanced
Work Experience
UI/UX Designer Intern at Mandai X Singapore
January 1, 2026 - June 30, 2026Owned the end-to-end design lifecycle of a new interactive mission, delivering phygital features that engaged 300+ families, sustained a 91% completion rate, and achieved 50% retention. Built interactive, high-fidelity prototypes to validate new app features, ran physical user testing with live zoo visitors, and synthesized complex feedback into actionable UX recommendations presented directly to the CEO for implementation. Conducted competitor analysis for a key brand-collaboration touchpoint, producing insights that shaped product strategy and guided Product Managers on feature implementation.
UI/UX Designer Intern at Government Technology Agency (GovTech) Singapore
May 1, 2025 - August 31, 2025Designed the art direction and visual assets for the “A11y Playground” site launched during Inclusive Design Week 2025, maximizing brand recall during a national debut. Conceptualized and animated micro-interactions on an internal digital platform to elevate engagement for 3000+ GovTechies. Conducted structured usability testing sessions, synthesizing findings into data-driven recommendations. Designed responsive user flows in Figma, ensured a frictionless design-to-development handover with documentation, and presented strategic design concepts to MCCY stakeholders.
Junior Art Director Intern at The Secret Little Agency (TSLA)
May 1, 2024 - August 31, 2024Partnered cross-functionally with senior art directors and copywriters to deliver creative assets including social media posts and digital creatives for clients such as the National Heritage Board. Co-led concept ideation and designed assets for an integrated advertising campaign with a copywriter intern, culminating in a successful presentation to the agency CEOs.
Junior Art Director / Intern at Blak Labs Singapore
March 1, 2021 - February 28, 2022Delivered end-to-end art direction for marketing initiatives including social media campaigns, event booth animations, and high-fidelity pitch decks for clients such as Maybank, Yoyic, and SP Digital.
Education
Bachelor of Arts in Industrial Design at National University of Singapore (NUS)
August 1, 2023 - December 31, 2026Diploma in Experience & Communication Design at Singapore Polytechnic (SP)
April 1, 2019 - April 30, 2022Qualifications
Industry Experience
Education, Government, Media & Entertainment, Non-Profit Organization, Professional Services
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