I'm Iulian Popa, a results-driven digital marketing and Shopify development professional. I help brands grow online by building conversion-focused Google Ads campaigns, optimizing Shopify stores, and delivering measurable PPC results. I have a personal project I've been working on over the last 3 years, my YouTube Channel and that's where my Editing skills come from, I've edited mostly long form content but I am comfortable with short form too + my experience in marketing helps with knowing how to attract people's attention! Here you can find my youtube channel where I have edited over 200 videos _Website not available. Sign in: https://www.twine.net/signup_

Julian Popa

I'm Iulian Popa, a results-driven digital marketing and Shopify development professional. I help brands grow online by building conversion-focused Google Ads campaigns, optimizing Shopify stores, and delivering measurable PPC results. I have a personal project I've been working on over the last 3 years, my YouTube Channel and that's where my Editing skills come from, I've edited mostly long form content but I am comfortable with short form too + my experience in marketing helps with knowing how to attract people's attention! Here you can find my youtube channel where I have edited over 200 videos _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m Iulian Popa, a results-driven digital marketing and Shopify development professional. I help brands grow online by building conversion-focused Google Ads campaigns, optimizing Shopify stores, and delivering measurable PPC results.
I have a personal project I’ve been working on over the last 3 years, my YouTube Channel and that’s where my Editing skills come from, I’ve edited mostly long form content but I am comfortable with short form too + my experience in marketing helps with knowing how to attract people’s attention!
Here you can find my youtube channel where I have edited over 200 videos Website not available. Sign in: https://www.twine.net/signup

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Digital Marketing PPC Specialist at Transilvania Marketing
June 1, 2024 - Present
Taking over and/or creating Google Ads accounts; implementing tracking and conversion setup; account configuration and ongoing optimization; creating Google Ads PPC campaigns tailored to client needs; maintaining constant communication with clients; sending periodic performance reports to clearly track results and direction; making data-driven suggestions and implementing improvements in advertising campaigns and/or Website; Shopify store development and customization (1+ year experience); creating custom, business-specific sections and layouts; basic theme code adjustments (HTML, CSS) with AI-assisted development (Claude.ai); structuring stores with a conversion-oriented and user-friendly architecture; installing and configuring apps for performance, tracking, and functionality; optimizing UX and navigation to support advertising performance.
Shopify Developer / Digital Marketing PPC Specialist at Transilvania Marketing
June 1, 2024 - February 1, 2026
Created Google Ads PPC campaigns tailored to client needs; configured tracking and conversions; ongoing optimization; built and customized Shopify stores (1+ year experience) with tailored sections, layouts, and app configurations; enhanced UX and navigation for better advertising performance; produced periodic performance reports and data-driven recommendations. Installed and configured apps to improve performance and functionality; collaborated on design and development of marketing assets.

Education

Add your educational history here.

Qualifications

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Transportation & Logistics