I’m Julian Arida, a strategic leader shaping enterprise B2B SaaS and AI platforms across EMEA. I drive measurable outcomes by owning expansion revenue, renewals, and multi-product adoption, while partnering with engineering to deliver production-grade deployments across web, mobile, and backend systems. I translate business objectives into customer-centric strategies and act as a strong voice of the customer inside the organization. I enjoy hands-on work with AI agents, APIs, SDKs, and complex integrations, leading customer discovery, onboarding, adoption, and retention. My focus is on turning usage signals into roadmap priorities and product iterations that create tangible value for customers and partners alike.

Julian Arida

I’m Julian Arida, a strategic leader shaping enterprise B2B SaaS and AI platforms across EMEA. I drive measurable outcomes by owning expansion revenue, renewals, and multi-product adoption, while partnering with engineering to deliver production-grade deployments across web, mobile, and backend systems. I translate business objectives into customer-centric strategies and act as a strong voice of the customer inside the organization. I enjoy hands-on work with AI agents, APIs, SDKs, and complex integrations, leading customer discovery, onboarding, adoption, and retention. My focus is on turning usage signals into roadmap priorities and product iterations that create tangible value for customers and partners alike.

Available to hire

I’m Julian Arida, a strategic leader shaping enterprise B2B SaaS and AI platforms across EMEA. I drive measurable outcomes by owning expansion revenue, renewals, and multi-product adoption, while partnering with engineering to deliver production-grade deployments across web, mobile, and backend systems. I translate business objectives into customer-centric strategies and act as a strong voice of the customer inside the organization.

I enjoy hands-on work with AI agents, APIs, SDKs, and complex integrations, leading customer discovery, onboarding, adoption, and retention. My focus is on turning usage signals into roadmap priorities and product iterations that create tangible value for customers and partners alike.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Advanced
Arabic
Advanced

Work Experience

Co-founder at Soa AI
February 1, 2025 - Present
Co-founded an AI-powered wellness app, leading customer discovery, onboarding, adoption, and retention. Designed and deployed multimodal AI agents powering onboarding and dynamic in-app experiences; managed integrations across AI services and cloud infrastructure (OpenAI, ElevenLabs, Google, AWS) and translated platform capabilities into concrete product and customer outcomes. Built strategic partnerships and established feedback loops to guide roadmap prioritization and product iteration.
Independent Consultant at Self-employed
September 1, 2023 - February 1, 2025
Partnered with early-stage and growth companies to launch products and improve onboarding, retention, and expansion. Co-led launches, implemented digital inventory & booking systems, and designed campaigns to maximize reservations and early revenue. Designed and executed full-cycle sales and success programs, increasing revenue by up to 30% and repeat business by 20%. Served as embedded GTM and customer strategy lead, aligning product, sales, and operations around customer outcomes.
Technical Sales & Key Account Manager at SecuTix
September 1, 2022 - September 1, 2023
Owned a portfolio of 10+ enterprise accounts across EMEA, acting as primary point of contact for adoption, renewals, and expansion. Led complex implementations and workflow integrations, advising on architecture, rollout planning, and best practices. Maintained ~95% satisfaction, improving service efficiency by ~25% through tighter requirements intake and cross-team execution.
Regional Sales Consultant at LED City
October 1, 2021 - September 1, 2022
Closed €2M (150% of target) across 36+ deals and ensured smooth transition to long-term account ownership and value realization. Owned the full sales cycle from prospecting to long-term account handover, ensuring smooth implementation, measurable savings, and tailored product packages for key accounts.
Key Account Manager at SpotMe
January 1, 2018 - September 1, 2021
● Owned 7 enterprise accounts (~25% of total revenue), accountable for renewals, expansion, and executive stakeholder alignment. ● Drove €1.8M in expansion through structured success plans and repeatable adoption frameworks. ● Partnered with Product/CS leadership as a voice of the customer, influencing roadmap priorities and adoption programs by ~20%.
Growth & Client Strategy Consultant at Independent Consultant
September 1, 2023 - February 1, 2025
Partnered with early-stage and growth companies to launch products and improve onboarding, retention, and expansion. Co-led launches and ongoing operations; implemented digital inventory & booking systems; designed campaigns and on-site experiences to maximize reservations and early revenue. Executed full-cycle sales and success programs, increasing revenue by up to 30% and repeat business by 20%, and acted as embedded GTM and customer strategy lead to align product, sales, and operations around customer outcomes.

Education

Bachelor of Arts in Sport and Entertainment Marketing and Communication Management (Distinction) at Glion Institute of Higher Education
February 1, 2014 - June 1, 2017
Bachelor of Arts in Sport and Entertainment Marketing and Communication Management (Distinction) at Glion Institute of Higher Education
February 1, 2014 - June 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Other, Healthcare, Media & Entertainment

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more