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Hi, I’m Jummy Adepetu, a results-driven Social Media & Digital Marketing Specialist with 5+ years’ experience delivering measurable audience growth and commercial impact across entertainment, lifestyle and property brands. I have a proven track record of increasing engagement and campaign performance, and I’ve managed influencer and paid social budgets up to £7,000 to drive sales and brand visibility. I combine creative content strategy with data-led optimisation across TikTok, Instagram, Meta, LinkedIn and Facebook, owning campaigns from KPI definition to performance reporting. I thrive on influencer partnerships, paid media and cross-channel content execution.…Hi, I’m Jummy Adepetu, a results-driven Social Media & Digital Marketing Specialist with 5+ years’ experience delivering measurable audience growth and commercial impact across entertainment, lifestyle and property brands. I have a proven track record of increasing engagement and campaign performance, and I’ve managed influencer and paid social budgets up to £7,000 to drive sales and brand visibility. I combine creative content strategy with data-led optimisation across TikTok, Instagram, Meta, LinkedIn and Facebook, owning campaigns from KPI definition to performance reporting. I thrive on influencer partnerships, paid media and cross-channel content execution.

Jummy Adepetu

Digital Marketer, Social Media Manager, Content Creator, +3

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Hi, I’m Jummy Adepetu, a results-driven Social Media & Digital Marketing Specialist with 5+ years’ experience delivering measurable audience growth and commercial impact across entertainment, lifestyle and property brands. I have a proven track record of increasing engagement and campaign performance, and I’ve managed influencer and paid social budgets up to £7,000 to drive sales and brand visibility. I combine creative content strategy with data-led optimisation across TikTok, Instagram, Meta, LinkedIn and Facebook, owning campaigns from KPI definition to performance reporting. I thrive on influencer partnerships, paid media and cross-channel content execution.…Hi, I’m Jummy Adepetu, a results-driven Social Media & Digital Marketing Specialist with 5+ years’ experience delivering measurable audience growth and commercial impact across entertainment, lifestyle and property brands. I have a proven track record of increasing engagement and campaign performance, and I’ve managed influencer and paid social budgets up to £7,000 to drive sales and brand visibility. I combine creative content strategy with data-led optimisation across TikTok, Instagram, Meta, LinkedIn and Facebook, owning campaigns from KPI definition to performance reporting. I thrive on influencer partnerships, paid media and cross-channel content execution.

Available to hire

Hi, I’m Jummy Adepetu, a results-driven Social Media & Digital Marketing Specialist with 5+ years’ experience delivering measurable audience growth and commercial impact across entertainment, lifestyle and property brands. I have a proven track record of increasing engagement and campaign performance, and I’ve managed influencer and paid social budgets up to £7,000 to drive sales and brand visibility. I combine creative content strategy with data-led optimisation across TikTok, Instagram, Meta, LinkedIn and Facebook, owning campaigns from KPI definition to performance reporting. I thrive on influencer partnerships, paid media and cross-channel content execution.

Skills

Copywriting

Video Advert

Experience Level

Copywriting

Expert

Video Advert

Expert

Work Experience

Marketing Assistant at The Socialize Agency

January 1, 2023 - Present

In my role as a Marketing Assistant at The Socialize Agency, I supported the marketing team by undertaking various tasks that included planning and executing social media marketing strategies, analyzing performance, and researching the latest trends in the digital marketing landscape.

Social Media Manager at Freelance

September 1, 2017 - Present

As a freelance Social Media Manager, I have successfully built my personal brand by growing my social media presence and engaging with audiences effectively. I create content that resonates with my followers and strategizes for brand promotion.

Freelance Social Media Manager at Bola Sol

January 1, 2022 - Present

Responsible for end-to-end social media strategy, content performance analysis and channel growth across Bola Sol's full digital presence, with retained freelance engagement.

Social Media Marketing Executive at The Socialite Agency

June 1, 2023 - January 1, 2025

Led planning and execution of multi-channel social media campaigns for entertainment and lifestyle brand clients; owned strategy development from KPI definition to senior stakeholder reporting; managed paid and organic campaigns via Meta Ads Manager and TikTok Ads; oversaw influencer budgets up to £7,000 and drove sales and engagement.

Social Media Marketing Assistant at Just The Tonic Comedy

December 1, 2021 - June 1, 2022

Supported multi-channel marketing campaigns across social, email and web; assisted in planning campaigns, reported KPIs to senior management, and contributed to weekly performance reviews; coordinated content creation, scheduling and brand messaging.

Social Media Marketing Intern at Rehoboth Property

April 1, 2021 - July 1, 2021

Gained hands-on experience supporting digital campaigns and content production in the property sector; analysed performance, conducted SWOT analyses, and developed KPIs to track progress and inform strategy.

Content Creator & Freelance Social Media Manager at Self-Employed

September 1, 2017 - Present

Built and managed a personal brand across YouTube, Instagram, and TikTok with 40,000+ followers while delivering freelance social media management for external clients; led end-to-end content ideation, production, scheduling and analytics, produced varied content and secured brand partnerships.