Stop looking for just an animator. Look for a partner who understands your Product. I am a Senior Motion Designer with 10 years of experience, specializing in Lottie, Rive, and Product Design. I help SaaS companies and Startups bridge the gap between static design and user experience through high-end animation. My Expertise: Lottie & Rive: Lightweight animations for Apps and Web (JSON/State Machines). UI Motion: Microinteractions that improve UX and user retention. Explainer Videos: Turning complex tech products into simple stories. Communication: I am based in Brazil (GMT-3) 🇧🇷 . My spoken English is basic, but I have efficient written English, using tools to ensure clear and precise communication via chat/email. Let's bring your interface to life!

José Marcos | Motion designer

5.0 (1 review)

Stop looking for just an animator. Look for a partner who understands your Product. I am a Senior Motion Designer with 10 years of experience, specializing in Lottie, Rive, and Product Design. I help SaaS companies and Startups bridge the gap between static design and user experience through high-end animation. My Expertise: Lottie & Rive: Lightweight animations for Apps and Web (JSON/State Machines). UI Motion: Microinteractions that improve UX and user retention. Explainer Videos: Turning complex tech products into simple stories. Communication: I am based in Brazil (GMT-3) 🇧🇷 . My spoken English is basic, but I have efficient written English, using tools to ensure clear and precise communication via chat/email. Let's bring your interface to life!

Available to hire

Stop looking for just an animator. Look for a partner who understands your Product.

I am a Senior Motion Designer with 10 years of experience, specializing in Lottie, Rive, and Product Design. I help SaaS companies and Startups bridge the gap between static design and user experience through high-end animation.

My Expertise:
Lottie & Rive: Lightweight animations for Apps and Web (JSON/State Machines).

UI Motion: Microinteractions that improve UX and user retention.

Explainer Videos: Turning complex tech products into simple stories.

Communication:
I am based in Brazil (GMT-3) 🇧🇷 .
My spoken English is basic, but I have efficient written English, using tools to ensure clear and precise communication via chat/email.

Let’s bring your interface to life!

See more

Language

Portuguese
Fluent
English
Beginner
Spanish; Castilian
Beginner

Work Experience

Motion DEsigner at Jose Marcos - Freelancer
April 17, 2014 - Present

Education

Motion Designer at Layer Lemonade
February 11, 2019 - December 10, 2019
Adobe Pack at Senac
February 15, 2010 - December 20, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Other, Professional Services, Government
    Wayfarer: UX Motion System & Interactive Components with Rive

    In this video, I present the UX Motion system developed for the Wayfarer project. The core challenge was to create a lightweight, interactive interface that moves beyond static video, focusing on “code-ready” components for real-world implementation.

    [The Strategic Decision]
    By choosing Rive, I was able to transform passive animations into intelligent assets. Using complex State Machines, these components don’t just decorate the UI—they react to system status and user behavior in real-time.

    [Project Highlights]

    Interactive Navigation: A custom Tab Bar featuring integrated Hover and Active states.

    Transactional Feedback: A dedicated checkout flow logic configured to respond to backend triggers (Success vs. Error states).

    Performance: Ultra-lightweight vector files running at a constant 60fps, designed to save development time and avoid roadmap bottlenecks.

    Fintech UX: Transaction Feedback System

    Fintech UX: Transaction Feedback System
    The Challenge In financial interfaces, waiting for a transaction can cause user anxiety. “Did the money go through? Did it fail?”. The goal of this UI Kit was to create clear, reassuring feedback loops for a payment gateway. The motion needed to be friendly, lightweight, and informative.

    The Solution I designed a set of state-based micro-interactions focusing on the three pillars of transaction UX:

    1. Expectation (Processing): Using a recognizable metaphor (the wallet) to show activity without boring the user.
    2. Confirmation (Success): A “dopamine hit” animation to signal safety and completion.
    3. Alert (Error): A clear but non-aggressive shake effect to prompt user correction.

    Technical Specs:

    · Format: Lottie (JSON).
    · Workflow: After Effects → Bodymovin → JSON file
    · Performance: 100% Vector-based (No raster images), optimized for mobile data.
    · Frame Rate: 60fps for fluid responsiveness.

    Voice AI Micro-interactions & State Transitions

    Effective Voice User Interfaces (VUI) rely on clear visual feedback to bridge the gap between user intent and system response. This project breaks down the motion system for an AI Assistant, focusing on the fluidity between functional states.

    The challenge was to create a continuous narrative through morphing shapes, guiding the user through the core stages of interaction:

    Idle to Listening: An inviting activation.

    Processing: A dynamic waveform transition indicating data analysis.

    Active/Persona: The final morph into the “Robot” avatar, establishing the assistant’s identity.

    Optimized for Lottie/JSON, ensuring lightweight implementation without sacrificing the smoothness of the animation.

    Voice AI Micro-interactions & State Transitions

    <iframe width=“560” height=“315” src=“https://www.youtube.com/embed/1DMAMZ-7Fds?si=PlhyhZ4jaDAHI4Jj” title=“YouTube video player” frameborder=“0” allow=“accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share” referrerpolicy=“strict-origin-when-cross-origin” allowfullscreen></iframe>

    Effective Voice User Interfaces (VUI) rely on clear visual feedback to bridge the gap between user intent and system response. This project breaks down the motion system for an AI Assistant, focusing on the fluidity between functional states.

    The challenge was to create a continuous narrative through morphing shapes, guiding the user through the core stages of interaction:

    Idle to Listening: An inviting activation.

    Processing: A dynamic waveform transition indicating data analysis.

    Active/Persona: The final morph into the “Robot” avatar, establishing the assistant’s identity.

    Optimized for Lottie/JSON, ensuring lightweight implementation without sacrificing the smoothness of the animation.

    Lucky Bet
    Lucky Bet is a betting site that offers an exciting and fun experience for its users. With a wide variety of games, including slot machines, table games, and sports betting, players can enjoy hours of entertainment. The platform is easy to use and secure, allowing users to focus on playing and winning. Additionally, Lucky Bet offers regular promotions and bonuses to its users, making the experience even more rewarding. video explainervideo advert animator filmdirector videoeditor
    CryptoBank
    CryptoBank is a digital bank that provides an innovative financial service through its fully online platform, enabling users to transact and invest in cryptocurrencies effortlessly. With an intuitive and secure interface, customers can buy, sell, and store popular cryptocurrencies like Bitcoin, Ethereum, and Litecoin. By leveraging CryptoBank, customers can explore new financial possibilities on a modern, accessible, and reliable platform. video explainervideo advert animator videoeditor