As a Freelance **Art Director** and **Graphic Designer** since 2016, I help brands build **impactful visual identities** and innovative packaging solutions. My approach blends the **high standards** of traditional design (Ecole Pivaut graduate) with cutting-edge technology (3D, Motion). **What I bring to your project :** • **Branding & Strategy** : Crafting comprehensive visual universes (Logo, brand guidelines, typography) with a particular affinity for Art Deco and industrial aesthetics. • **Packaging & 3D Expertise** : Over 100 3D packshots delivered. I bring your products to life before they even hit production, optimizing your marketing assets and streamlining the creative process. • **Eco-Design** : A pioneer in sustainable design, I create low-carbon footprint print and web solutions (WordPress) without compromising on visual impact. • **Digital Versatility** : Web design, Motion graphics, and Social Media Kits for a seamless and consistent omni-channel presence. **Background in brief :** Formerly Head of Communications at TETRARC, I am experienced in managing complex projects for a wide range of clients—from public institutions to creative startups (Maison de Santé de Candé, Pastille 51, Spice Origins). **Why work with me ?** My dual background in "Design & Tech" allows me to be your single point of contact, from strategic concept to final delivery. I am known for my meticulous attention to detail, reactivity, and my ability to translate complex values into powerful visual signs. **Ready to take your brand to the next level ? Let’s talk about your project !**

Pierre Foucault-Perron

PRO

As a Freelance **Art Director** and **Graphic Designer** since 2016, I help brands build **impactful visual identities** and innovative packaging solutions. My approach blends the **high standards** of traditional design (Ecole Pivaut graduate) with cutting-edge technology (3D, Motion). **What I bring to your project :** • **Branding & Strategy** : Crafting comprehensive visual universes (Logo, brand guidelines, typography) with a particular affinity for Art Deco and industrial aesthetics. • **Packaging & 3D Expertise** : Over 100 3D packshots delivered. I bring your products to life before they even hit production, optimizing your marketing assets and streamlining the creative process. • **Eco-Design** : A pioneer in sustainable design, I create low-carbon footprint print and web solutions (WordPress) without compromising on visual impact. • **Digital Versatility** : Web design, Motion graphics, and Social Media Kits for a seamless and consistent omni-channel presence. **Background in brief :** Formerly Head of Communications at TETRARC, I am experienced in managing complex projects for a wide range of clients—from public institutions to creative startups (Maison de Santé de Candé, Pastille 51, Spice Origins). **Why work with me ?** My dual background in "Design & Tech" allows me to be your single point of contact, from strategic concept to final delivery. I am known for my meticulous attention to detail, reactivity, and my ability to translate complex values into powerful visual signs. **Ready to take your brand to the next level ? Let’s talk about your project !**

Available to hire

As a Freelance Art Director and Graphic Designer since 2016, I help brands build impactful visual identities and innovative packaging solutions. My approach blends the high standards of traditional design (Ecole Pivaut graduate) with cutting-edge technology (3D, Motion).

What I bring to your project :

Branding & Strategy : Crafting comprehensive visual universes (Logo, brand guidelines, typography) with a particular affinity for Art Deco and industrial aesthetics.

Packaging & 3D Expertise : Over 100 3D packshots delivered. I bring your products to life before they even hit production, optimizing your marketing assets and streamlining the creative process.

Eco-Design : A pioneer in sustainable design, I create low-carbon footprint print and web solutions (WordPress) without compromising on visual impact.

Digital Versatility : Web design, Motion graphics, and Social Media Kits for a seamless and consistent omni-channel presence.

Background in brief :
Formerly Head of Communications at TETRARC, I am experienced in managing complex projects for a wide range of clients—from public institutions to creative startups (Maison de Santé de Candé, Pastille 51, Spice Origins).

Why work with me ?
My dual background in “Design & Tech” allows me to be your single point of contact, from strategic concept to final delivery. I am known for my meticulous attention to detail, reactivity, and my ability to translate complex values into powerful visual signs.

Ready to take your brand to the next level ? Let’s talk about your project !

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Language

French
Fluent
Italian
Fluent
English
Fluent

Work Experience

Freelance Art Director & Graphic Designer at KAMON studio
January 1, 2017 - Present
Brand image and visual identity development and design for businesses and entrepreneurs, consulting and support in marketing and communication strategy development. ― Design and development, deployment, SEO, and website maintenance (WordPress, ...). ― Development of communication strategies, support for copywriting across all media, and management of the graphic production process. ― Logo animations, short video editing, motion design, and 3D scene creation for product marketing (100+ packshots produced - essentially pharmaceuticals). ― Creation of social media kits and press kits, support in developing an editorial strategy.
Communications and Public Procurement Manager ― Creative Graphic Designer at TETRARC
March 1, 2022 - November 30, 2024
Brand identity consulting and design, development of a communication strategy, creation of a graphic charter. ― Creation of a tool for compiling and tracking public tender applications (from 60 to 150 applications per year), team formation for project management, and drafting of application documents. ― Layout design and co-writing of press kits, press relations, tender responses, and co-management of the communication budget. ― Internal communication (creation of communication materials, visual aids for presentations, facilitation of workshops on brand image, visual identity, and communication). ― External communication (social media and website management, creation of a new website, press kits, implementation of communication tools and additional external presentation materials). ― Co-creation of signage and furniture design, feedback on physical prototypes.
Freelance Graphic Designer & Art Director at Self-employed
January 1, 2016 - November 24, 2025
Provide end-to-end graphic design, branding, and art direction services for diverse clients; manage project timelines, client communications, and production workflows across branding, packaging, websites, and multimedia assets.
Communications and Public Procurement Manager, Graphic Designer at TETRARC
November 1, 2024 - November 1, 2024
Brand identity consulting and design; develop communications strategy and graphic charter. Build tools to compile and track public tender applications (60–150/year), form project teams, and draft tender documents. Design layouts, co-author press kits, manage press relations and budgets; lead internal/external communications, social media/website, signage, packaging, and visual identity projects; supervise graphic production, video/motion design, and 3D product visuals.
Graphic Designer / Art Director at TETRARC
March 1, 2022 - November 1, 2024
Brand identity consulting and design, development of a communication strategy, and creation of a graphic charter. Led tender tracking tool development (60–150 annual applications), project management, and drafting of application documents. Managed press kits, press relations, tender responses, internal and external communications, signage and furniture design, and brand identity projects. Also designed and maintained WordPress websites, conducted SEO, produced motion graphics and 3D scenes for product marketing, and created social media/press kits.
Creative Graphic Designer & Art Director (Freelance) at Freelance
January 1, 2016 - Present
Freelance graphic design and art direction providing corporate branding, visual identity development, website creation and maintenance (WordPress, Shopify), editorial workflow management, logo animation, motion design and 3D packshots, packaging design, social media kits and press kits, and guidance on editorial calendars and media relations.
Head of Communication & Public Procurement, Graphic Designer at TETRARC
March 1, 2022 - November 1, 2024
Consulting and design of corporate brand identities, development of a communication strategy, editorial support and management of the graphic workflow; creation, deployment, and SEO of websites; development of social media kits, press kits and media relations; 3D product marketing (over 200 3D packshots) and packaging design (over 30 projects); internal and external communications management and budgeting; signage and furniture design.

Education

Diplôme de M.A.. graphic design, art direction, web design at École Pivaut
September 12, 2011 - July 2, 2016
Diploma in Art Direction, Visual Communication, and Web Design at École Pivaut, Nantes
January 11, 2030 - January 1, 2015
Art Direction, Visual Communication, and Web Design at École Pivaut
January 11, 2030 - January 1, 2015
Diploma in Art Direction, Visual Communication, and Web Design at École Pivaut
January 11, 2030 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Other, Wholesale & Distribution, Consumer Goods, Computers & Electronics, Agriculture & Mining, Financial Services, Media & Entertainment, Healthcare, Non-Profit Organization, Software & Internet, Professional Services
    uniE621 Logofolio
    A bunch of logos I made as a graphicdesigner in the past years for multiple compagnies, entrepreneurs and associations.
    uniE621 Étape habitat
    Brand and identity design for Étape habitat, a personnal and social services company based in Angers, France.
    uniE621 ELEMENTAIRE Conseil
    Brand and web design for Elementaire Conseil, a french Technical Design Office specialized in straw bale, earthen and timber construction.
    uniE621 MJ béton spé
    Brand design for a french construction company specialized in high end concrete for skateparks.
    uniE621 ECP Group
    Relooking of the existing logo for ECP Group, the biggest grinder manufacturer in France. Conserving the main elements of old logo, a blue sphere onto a red sheet, we designed a more evocative one. The blue demolition sphere now crush a red metal plate, adding a lot of motion and dynamism to the logo. Typographies changed too, from a dated serif one to a more modern, but still classic in the industry, Eurostile.
    uniE621 pola - Agencement d'intérieur
    pola is an architecture and interior design agency led by artisan designer Thomas Louvrier. After many years of designing and creating restaurants, cafés, bars and festive venues within small structures, Thomas decided to branch out on his own and focus on a more intimate private market : residential spaces. Minimalism now takes center stage in Thomas work, and <em>his website</em> needed to <em>reflect this pursuit of purity</em>. This is why the shapes are reduced to their simplest expression, text nearly disappears, giving full prominence to the imagery. In mobile version, animations are disabled in order to reduce stress over smartphone and other mobile devices, enhancing speed and fluidity. All elements are organized into a single column to