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Hi, I'm Kajal Mulani, a MSc Digital Marketing graduate based in Oxford, United Kingdom. I specialize in developing data-driven social media strategies across Instagram, Facebook, TikTok, LinkedIn, and YouTube, with hands-on experience in Canva, Google Analytics, SEO, and video editing. I have over 1.5 years of social media management experience, delivering measurable results such as +205% reach growth and +65% engagement through campaign optimization, data-driven content planning, and cross-platform brand consistency. I enjoy collaborating with creative teams and stakeholders to turn briefs into engaging campaigns from concept to reporting.…Hi, I'm Kajal Mulani, a MSc Digital Marketing graduate based in Oxford, United Kingdom. I specialize in developing data-driven social media strategies across Instagram, Facebook, TikTok, LinkedIn, and YouTube, with hands-on experience in Canva, Google Analytics, SEO, and video editing. I have over 1.5 years of social media management experience, delivering measurable results such as +205% reach growth and +65% engagement through campaign optimization, data-driven content planning, and cross-platform brand consistency. I enjoy collaborating with creative teams and stakeholders to turn briefs into engaging campaigns from concept to reporting.

Kajal Mulani

Social Media Manager, Content Creator, Video Editor, +2

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Hi, I'm Kajal Mulani, a MSc Digital Marketing graduate based in Oxford, United Kingdom. I specialize in developing data-driven social media strategies across Instagram, Facebook, TikTok, LinkedIn, and YouTube, with hands-on experience in Canva, Google Analytics, SEO, and video editing. I have over 1.5 years of social media management experience, delivering measurable results such as +205% reach growth and +65% engagement through campaign optimization, data-driven content planning, and cross-platform brand consistency. I enjoy collaborating with creative teams and stakeholders to turn briefs into engaging campaigns from concept to reporting.…Hi, I'm Kajal Mulani, a MSc Digital Marketing graduate based in Oxford, United Kingdom. I specialize in developing data-driven social media strategies across Instagram, Facebook, TikTok, LinkedIn, and YouTube, with hands-on experience in Canva, Google Analytics, SEO, and video editing. I have over 1.5 years of social media management experience, delivering measurable results such as +205% reach growth and +65% engagement through campaign optimization, data-driven content planning, and cross-platform brand consistency. I enjoy collaborating with creative teams and stakeholders to turn briefs into engaging campaigns from concept to reporting.

Available to hire

Hi, I’m Kajal Mulani, a MSc Digital Marketing graduate based in Oxford, United Kingdom. I specialize in developing data-driven social media strategies across Instagram, Facebook, TikTok, LinkedIn, and YouTube, with hands-on experience in Canva, Google Analytics, SEO, and video editing.

I have over 1.5 years of social media management experience, delivering measurable results such as +205% reach growth and +65% engagement through campaign optimization, data-driven content planning, and cross-platform brand consistency. I enjoy collaborating with creative teams and stakeholders to turn briefs into engaging campaigns from concept to reporting.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Social Media Manager at Colombia Coffee Roasters

February 1, 2024 - May 31, 2024

Revitalized social media presence, increasing account reach from -6% to +50% in one month and achieving +205% growth in two months. Boosted engagement from -53% to +39% through high-quality, interactive content creation and strategic post scheduling. Implemented a data-driven content strategy, optimizing posting frequency and audience engagement. Collaborated with marketing teams to develop unique digital campaigns, which led to successful product launches and increased brand visibility.

Marketing Assistant at Surat Updates Official

January 1, 2023 - August 31, 2023

Managed and maintained the monthly content calendar, planned and scheduled posts across different social media platforms to ensure consistent and on-brand messaging. Produced high quality edited content using Canva and other tools to produce eye-catching content posts. Crafted compelling captions, identified social media trends and enhanced audience engagement. Led e-commerce optimization, enhancing product listings and discoverability, resulting in a significant increase in online sales and revenue. Managed multiple projects simultaneously, ensuring high attention to detail and meeting tight deadlines effectively. Aligned marketing strategies with business goals, resulting in cohesive campaigns that improved ROI and brand consistency.

Shift Manager at Domino’s

September 1, 2023 - Present

Acted as a brand ambassador, fostering positive customer interactions, driving sales growth, and ensuring exceptional brand experiences during local promotions and campaigns. Built relationships with local vendors and sales teams, optimizing product availability and visibility, contributing to increased traffic and sales. Mentored shift teams, ensuring operational excellence and executing campaigns that aligned with the brand’s objectives.

Model and Content Creator at Freelance

April 1, 2021 - Present

Awarded First Runner Up at Miss Gujarat Top Model, demonstrating exceptional poise, style, and professionalism in a competitive environment. Creating original, engaging content regularly on Instagram and other platforms to build and maintain a loyal audience in fashion, beauty, and lifestyle sectors. Collaborated with photographers, stylists, and brands for photoshoots and video projects, overseeing filming, editing, and content scheduling to ensure consistent, creative storytelling. Continuously adapt to new platform features and keep content fresh and relevant. Showcased versatility and cultural adaptability by participating in a range of high-profile fashion shoots and events, blending traditional and contemporary fashion aesthetics.