Karamjeet Rai

Marketing Coordinator (Maternity Cover) at Motion NZ Ltd

Managed marketing activities, customer engagement, and local business development. Supported digital campaigns across Google Ads and Meta Ads; created landing pages; contributed to a 40% sales increase. Helped establish The Hub Hornby as a top retail presence and supported growth initiatives for Pita Pit Hornby.

Digital Marketing Specialist at The Hub Hornby / Pita Pit Hornby

Led digital marketing across Shopify, SEO, paid media, and content. Generated new business opportunities, improved online visibility and engagement, and supported e-commerce performance. Managed vendor relationships (Google Merchant Center) and implemented landing page improvements and A/B testing to drive conversions.

Social Media Director (Volunteer) at Maya Development Inc.

Directed social media strategy and content creation across multiple platforms, built a content team, and coordinated public-relations and digital engagement activities to boost awareness and community involvement.

Platform Lead - IT Hub at Advanced Digital

Led platform operations for IT Hub and drove digital growth initiatives, including Shopify, SEO, paid media, and content optimization to improve visibility and online performance. Coordinated cross-functional teams and stakeholder communications.

Digital Marketing Specialist (Contract) at Eagle Eye Limited

Led digital marketing campaigns across SEO, paid ads, content marketing, and website optimization; managed Google Ads and Meta Ads campaigns; developed content strategies and campaign planning; led LinkedIn, Facebook, Instagram and TikTok campaigns; improved conversions and traffic.

SEO & Paid Ads Specialist at NZIE, Auckland

Managed on-page/technical SEO, local SEO and paid advertising; performed keyword research, metadata optimization, content optimization; used GA4, GTM, Looker Studio for analytics and reporting.