Available to hire
Digital marketing and content specialist with experience directing multichannel campaigns across 18 luxury hospitality brands, translating campaign concepts into channel-specific creative across social, reels, blogs, web, and newsletters while maintaining consistent brand voice. Brings MA-level screenwriting and film production expertise to visually led content for luxury, culture, and entertainment brands, supported by performance reporting and cross-functional collaboration.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Beginner
Beginner
Beginner
Language
English
Fluent
Afrikaans
Advanced
Work Experience
Content Manager at Kove Collection
January 1, 2025 - PresentDirected digital content across an 18-brand luxury hospitality portfolio, translating campaign concepts into channel-specific creative across social media, reels, blogs, websites, and newsletters while maintaining consistent brand voice. Managed a content creator by providing briefs, creative direction, and feedback to ensure assets aligned with brand and campaign objectives. Partnered with the Paid Media Manager to review results, evaluate content performance, and report insights that informed future creative decisions. Developed campaigns from concept through execution, shaping creative direction, social strategy, shooting approach, and copy across web and social channels.
Film Production & Coordination Assistant at Thatbroeon Pictures
January 1, 2024 - December 31, 2024Coordinated schedules, locations, production resources, and wider-team logistics across pre-production and production. Edited video content in Adobe Premiere Pro and supported efficient post-production workflows.
Photographer (Customer-Facing Role) at Airbnb
January 1, 2023 - December 31, 2024Delivered personalized client experiences and achieved 100% client satisfaction in customer reviews.
WordPress Designer & Content Writer at Ignite stays.co.za & ignitetechno.co.za
January 1, 2023 - December 31, 2024Designed and wrote a WordPress website for a short-stay rental business, structuring the user journey and property messaging to improve visibility, customer experience, and booking intent.
Internal Writer at Bubblegum Club
January 1, 2022 - December 31, 2022Authored and published 40+ articles across fashion, arts, culture, and entertainment, generating thousands of views and shares. Applied SEO and WordPress optimization contributing to a reported 5–10% increase in website traffic and collaborated on branded content involving Nike and Sol Beer.
Graphic Designer at Cosmology Jazz Event
January 1, 2020 - December 31, 2020Venue Operations Assistant at Brightr ock Players Choice Awards
January 1, 2019 - December 31, 2019Multi-Media Specialist at Maluti Media
January 1, 2019 - December 31, 2019Education
Master of Arts in Screenwriting at Chevening Scholar, University of Manchester
January 11, 2030 - August 25, 2026Bachelor of Arts in Film & Television (Honours) at University of the Witwatersrand
January 11, 2030 - August 25, 2026Cannes World Film Festival - Experimental Film (15 - Participant) at Cannes World Film Festival
January 11, 2030 - August 25, 2026Another Roadmap Africa Cluster (Kassel, Germany) - Participant at Another Roadmap Africa Cluster
January 11, 2030 - August 25, 2026Qualifications
Chevening Scholar
January 11, 2030 - August 25, 2026Industry Experience
Media & Entertainment, Travel & Hospitality, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Beginner
Beginner
Beginner
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