I'm Kari, a results-driven marketing and communications leader with 15+ years in technology and consumer brands. I excel at shaping strategic visions, launching products, and driving go-to-market initiatives across a variety of industries and retail ecosystems. I partner with cross-functional teams to craft compelling brand stories, lead high-impact campaigns, and build scalable programs that accelerate growth and customer engagement.

Kari Fredheim

I'm Kari, a results-driven marketing and communications leader with 15+ years in technology and consumer brands. I excel at shaping strategic visions, launching products, and driving go-to-market initiatives across a variety of industries and retail ecosystems. I partner with cross-functional teams to craft compelling brand stories, lead high-impact campaigns, and build scalable programs that accelerate growth and customer engagement.

Available to hire

I’m Kari, a results-driven marketing and communications leader with 15+ years in technology and consumer brands. I excel at shaping strategic visions, launching products, and driving go-to-market initiatives across a variety of industries and retail ecosystems.

I partner with cross-functional teams to craft compelling brand stories, lead high-impact campaigns, and build scalable programs that accelerate growth and customer engagement.

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Language

English
Fluent

Work Experience

Communications and Marketing Consultant at Maple Ocean Consulting
June 1, 2024 - Present
Provide integrated project management, communications, marketing, and strategic planning services for clients, specializing in process improvement, product launches, customer engagement, and go-to-market strategies.
Communications and Process Specialist at Black Creek Industries
January 1, 2025 - September 1, 2025
Owned marketing and communications strategy, serving as creative content producer and editor.
Global Segment Strategy Manager - Data Center & AI Marketing at Intel Corporation
May 1, 2022 - June 30, 2024
Aligned cross-business-unit strategies with AI Everywhere campaigns, collaborated on marketing campaigns, events, and digital initiatives across multiple channels; led cross-functional teams to drive market engagement in data center and AI segments.
GTM Marketing Programme Manager - Client & Edge at Intel Corporation
February 1, 2016 - May 31, 2022
Directed strategic vision and market entry for Intel Open Source and related products; launched 20+ products and generated revenue through channel partnerships and retail initiatives; improved cross-functional collaboration and campaign execution.
Strategy Manager (Contractor) at Intel Corporation
May 1, 2011 - February 29, 2016
Contractor role focusing on strategic planning, cross-functional coordination, and market entry strategies for foundational Intel initiatives and product lines.
Internal Communications Manager at Nike
August 1, 2004 - December 31, 2010
Led internal communications and education programs; oversaw content strategy, messaging, and campaigns to align employees with corporate priorities.

Education

Master of Arts, History at Portland State University
January 11, 2030 - December 3, 2025
Bachelor of Arts, English at University of Victoria
January 11, 2030 - December 3, 2025
Associate Degree, Advertising and Marketing Management at British Columbia Institute of Technology (BCIT)
January 11, 2030 - December 3, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Computers & Electronics, Software & Internet, Professional Services, Media & Entertainment, Telecommunications
    paper Intel B2B Sales Strategy

    Developed and optimized comprehensive marketing plans for Clear Linux Stacks SaaS, creating sales materials and training programs for channel partners.

    Managed Intel NUC go-to-market strategy, including retail merchandising, partner and sales training, and in-store marketing execution that increased brand visibility and drove sales growth

    paper Nike US Retail Register

    Editor and Creative Director of the Retail Register, the US Retail quarterly magazine going to 175 stores, with a readership of 8000+.