I’m a social media and brand strategist with over six years of experience helping companies connect with their audiences and grow online. I’ve worked with brands across the U.S. and Latin America, leading creative campaigns, building engaged communities, and telling stories that drive real results. I’m passionate about helping businesses find their voice and grow their presence in a way that feels authentic and lasting.

I’m a social media and brand strategist with over six years of experience helping companies connect with their audiences and grow online. I’ve worked with brands across the U.S. and Latin America, leading creative campaigns, building engaged communities, and telling stories that drive real results. I’m passionate about helping businesses find their voice and grow their presence in a way that feels authentic and lasting.

Available to hire

I’m a social media and brand strategist with over six years of experience helping companies connect with their audiences and grow online. I’ve worked with brands across the U.S. and Latin America, leading creative campaigns, building engaged communities, and telling stories that drive real results. I’m passionate about helping businesses find their voice and grow their presence in a way that feels authentic and lasting.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Community & Social Media Manager at Aidan James Agency
March 1, 2022 - October 31, 2024
Managed social accounts and community strategies for multiple clients in fitness, hospitality and lifestyle. Helped reshape client branding, leading to stronger audience recognition and consistent engagement. Launched interactive content and managed real-time responses to boost connection with followers. Organized and promoted live events encouraging user-generated content and deeper community loyalty. Built partnerships to expand client reach and visibility.
Social Media & PR Manager at Novos Labs
April 1, 2021 - February 28, 2022
Grew engagement across platforms by creating relatable content and responding to community feedback. Represented brand voice across all digital channels ensuring consistency and clarity. Collaborated with wellness partners and influencers to expand brand presence.
Brand & Social Media Consultant (Freelance) at Freelance
October 1, 2024 - October 31, 2024
Supported more than 15 small-to-mid-sized brands with their digital presence. Created content calendars, visual assets, and campaign ideas tailored to each brand’s audience. Focused on organic growth, audience retention, and improving brand storytelling. Collaborated with influencers and helped brands connect with new audiences.
Business Development Executive at PSI / Intertek
April 1, 2015 - February 28, 2017
Worked with existing and new clients to grow business relationships and secure long-term contracts. Supported marketing team on client-facing projects and events. Focused on customer satisfaction and retention through clear communication and travel-based outreach.

Education

Bachelor's Degree at University of Texas at El Paso
January 1, 2012 - December 31, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Healthcare, Consumer Goods, Retail, Travel & Hospitality, Professional Services