Available to hire
Hi, I’m Kate Baker, a Senior Product Designer based in Sydney, Australia, with 10+ years of experience designing complex digital products across enterprise SaaS and consumer platforms.
I specialize in turning ambiguous challenges into clear, thoughtful solutions through user research, product thinking, and close collaboration with product managers and engineers. My work spans legal technology, travel marketplaces, fintech, property technology, and telecommunications, across both early-stage discovery and large-scale product improvements.
Experience Level
Work Experience
Senior Product Designer at Smokeball
March 1, 2024 - PresentLed redesigns and improvements across Smokeball’s client-facing portal and intake workflows, enhancing secure client communication, firm collaboration, and access controls. Designed role-based permissions and group management concepts for scalable legal team access, and prototyped voice-guided intake forms to improve accessibility for multilingual and non-technical users. Collaborated closely with product managers and engineers to deliver scalable B2B SaaS solutions and refined the firm messaging experience.
Senior Product Designer at Viator (Tripadvisor)
December 1, 2022 - January 1, 2023Researched operator workflows and pricing management challenges; designed improvements to pricing tools including Connected Pricing and Unit Pricing to streamline pricing governance and inventory management for global operators.
Senior Product Designer at Mable
December 1, 2021 - September 30, 2022Improved payment experiences for support providers on the platform through user interviews and experiments aimed at increasing payment predictability, and implemented product improvements for provider tools and internal operational systems.
Senior Product Designer at PropertyMe
September 1, 2021 - December 31, 2021Led product design for MePay, a new payment experience connecting tenants and property managers; ran workshops with founders, product managers and developers; conducted research with property managers and tenants; delivered web and mobile product designs for the payment platform.
Senior UX Designer at Fat Zebra
January 1, 2019 - May 31, 2020First product design hire improving merchant onboarding and developer integration experiences; designed a dynamic onboarding and vetting flow for new merchants and delivered improvements to the iframe payment experience.
Product Designer at VMware Tanzu Labs (formerly Pivotal Labs)
January 1, 2016 - December 31, 2018Embedded within client product teams to support agile product development and user-centred design; led research, discovery and service design across client engagements and prototyped digital products for organisations including Telstra and CoreLogic.
UX Designer at Komosion
January 1, 2015 - December 31, 2016Delivered UX research and product design for consulting engagements; developed personas, journey maps and wireframes; supported UX strategy and digital product design for various clients including Flight Centre.
UX Designer at Huey
January 1, 2015 - January 1, 2015Conducted contextual user interviews and research; facilitated design workshops and produced early product wireframes for testing in a mental health startup context.
Education
User Experience Design Immersive at General Assembly
January 11, 2030 - March 15, 2026Diploma of Graphic Design at CATC Design School
January 11, 2030 - March 15, 2026Bachelor of Arts in Psychology & Film at University of New South Wales
January 11, 2030 - March 15, 2026Qualifications
Industry Experience
Software & Internet, Travel & Hospitality, Professional Services, Telecommunications, Real Estate & Construction, Healthcare, Other
Experience Level
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