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I am a marketing professional with deep expertise in integrated campaigns, trade shows, events, and strategic partnerships that drive engagement and measurable results. I craft compelling brand narratives and execute multi-channel campaigns with precision, collaborating cross-functionally to deliver on time and on budget. I am passionate about brand storytelling that connects with audiences and supports sustainable business growth. Find my work portfolio here _Website not available. Sign in: https://www.twine.net/signup_…I am a marketing professional with deep expertise in integrated campaigns, trade shows, events, and strategic partnerships that drive engagement and measurable results. I craft compelling brand narratives and execute multi-channel campaigns with precision, collaborating cross-functionally to deliver on time and on budget. I am passionate about brand storytelling that connects with audiences and supports sustainable business growth. Find my work portfolio here _Website not available. Sign in: https://www.twine.net/signup_

Kathy Thomas

Digital Marketer, Copywriter, Content Strategist, +3

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I am a marketing professional with deep expertise in integrated campaigns, trade shows, events, and strategic partnerships that drive engagement and measurable results. I craft compelling brand narratives and execute multi-channel campaigns with precision, collaborating cross-functionally to deliver on time and on budget. I am passionate about brand storytelling that connects with audiences and supports sustainable business growth. Find my work portfolio here _Website not available. Sign in: https://www.twine.net/signup_…I am a marketing professional with deep expertise in integrated campaigns, trade shows, events, and strategic partnerships that drive engagement and measurable results. I craft compelling brand narratives and execute multi-channel campaigns with precision, collaborating cross-functionally to deliver on time and on budget. I am passionate about brand storytelling that connects with audiences and supports sustainable business growth. Find my work portfolio here _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I am a marketing professional with deep expertise in integrated campaigns, trade shows, events, and strategic partnerships that drive engagement and measurable results. I craft compelling brand narratives and execute multi-channel campaigns with precision, collaborating cross-functionally to deliver on time and on budget.

I am passionate about brand storytelling that connects with audiences and supports sustainable business growth. Find my work portfolio here Website not available. Sign in: https://www.twine.net/signup

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Sr. Marketing Specialist at Wesco

September 1, 2024 - April 1, 2026

Developed and executed integrated marketing strategies across industry events, media outreach, and strategic partnerships to drive engagement, brand awareness, and market growth within the utility market. Collaborated cross-functionally with sales, product, and leadership teams to create and deploy multi-channel content across websites, blogs, digital platforms, and social media. Led planning and execution of trade shows and regional sales events, driving demand generation and brand visibility. Managed co-op marketing programs with leading utility partners to expand reach and support joint go-to-market initiatives. Utilized marketing analytics to evaluate campaign effectiveness, optimize programs, and improve ROI.

Sr. Marketing Specialist at Stericycle

March 1, 2023 - September 1, 2024

Drove national tradeshows and sustainability summits planning, generating engagement and contributing to pipeline growth and new annual revenue wins. Managed $700K annual events and promotional budget, overseeing vendors and contracts to ensure cost-efficient, high-quality execution. Developed and maintained formal marketing event programs, including collateral and digital assets, to support campaigns and sales initiatives. Implemented new promotional vendor and Coupa-hosted punchout catalog for branded merchandise, streamlining internal ordering and strengthening brand consistency.

Marketing Specialist (Contract) at Siemens

July 1, 2022 - March 1, 2023

Supported digital tools & programs for USA channel partner programs and events for Siemens Building Products Smart Infrastructure division. End-to-end event management logistic support for multiple meetings/events, including a $1 million distributor training/appreciation event in Orlando, Florida for both Fire and Automation business units. Managed distributor communications by creating and editing monthly newsletters, hosting training webinars, supporting onboarding to digital marketing tools, and generating sales metric reports to track progress toward reward program goals.

Editorial Associate at KGL Consulting & Publishing

August 1, 2020 - July 1, 2022

Complete peer review and product processing tasks for scholarly journals using Editorial Manager, managing queues of manuscript submissions and article proofs. Administer quality checks on new / revised manuscript submissions and process author proof corrections. Also handle transmitting submissions to production and final quality checks. Provided editor, reviewer, and author support, preparing and distributing correspondence as needed. Assisted team in achieving excellent manuscript turnover rate, leading to 12 new journal contracts.

Sales and Marketing Coordinator at Tampa Maid Foods

February 1, 2012 - July 1, 2018

Supported sales and marketing strategies (B2B and B2C) for the national breaded food manufacturer. Supplied design assistance by writing press releases, creative copy, and marketing collateral for both on-market and new product launches. Coordinated and directed tradeshows and sales meetings, including national shows. Produced and circulated press kits at the national level to promote the launch of a new non-seafood breaded food line (2013). Oversaw company’s largest tradeshow, supervising a $100K+ booth at the National Restaurant Show that helped Tampa Maid land exclusive contracts with national chains. Saved $50K+ annually in printing costs by creating a website portal that allowed the sales team to download marketing materials as needed. Managed travel contracts and organized large group travel for various shows and events.

Customer Service Representative at CPI Card Group

September 1, 2005 - July 1, 2011

Processed incoming secured card orders and acted as liaison between customers and production department.

Publications Administrative Assistant at American Association for Cancer Research

October 1, 2002 - January 1, 2005

Supported publications department in processing and tracking manuscripts for the Cancer Research journal.