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I'm a Bangladesh-born marketing leader currently based in Folkestone, UK, with 9 years of experience driving digital marketing, sales ops, and demand generation across global markets. I specialize in multi-channel growth, lifecycle marketing, and marketing automation, delivering measurable increases in ARR, conversions, and user growth while collaborating closely with sales and customer success teams. I’m passionate about combining data-driven strategies with creative storytelling, leading high-performing marketing teams and translating business goals into scalable programs. In my current roles at Wing Assistant (remote) and Shuttle, I’ve built GTM plans, revamped CRM and attribution, and elevated brand presence while reducing CAC and boosting retention.…I'm a Bangladesh-born marketing leader currently based in Folkestone, UK, with 9 years of experience driving digital marketing, sales ops, and demand generation across global markets. I specialize in multi-channel growth, lifecycle marketing, and marketing automation, delivering measurable increases in ARR, conversions, and user growth while collaborating closely with sales and customer success teams. I’m passionate about combining data-driven strategies with creative storytelling, leading high-performing marketing teams and translating business goals into scalable programs. In my current roles at Wing Assistant (remote) and Shuttle, I’ve built GTM plans, revamped CRM and attribution, and elevated brand presence while reducing CAC and boosting retention.

Kazi Shamun Hassan

Growth Marketer, Brand Strategist, Marketing Strategist, +2

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I'm a Bangladesh-born marketing leader currently based in Folkestone, UK, with 9 years of experience driving digital marketing, sales ops, and demand generation across global markets. I specialize in multi-channel growth, lifecycle marketing, and marketing automation, delivering measurable increases in ARR, conversions, and user growth while collaborating closely with sales and customer success teams. I’m passionate about combining data-driven strategies with creative storytelling, leading high-performing marketing teams and translating business goals into scalable programs. In my current roles at Wing Assistant (remote) and Shuttle, I’ve built GTM plans, revamped CRM and attribution, and elevated brand presence while reducing CAC and boosting retention.…I'm a Bangladesh-born marketing leader currently based in Folkestone, UK, with 9 years of experience driving digital marketing, sales ops, and demand generation across global markets. I specialize in multi-channel growth, lifecycle marketing, and marketing automation, delivering measurable increases in ARR, conversions, and user growth while collaborating closely with sales and customer success teams. I’m passionate about combining data-driven strategies with creative storytelling, leading high-performing marketing teams and translating business goals into scalable programs. In my current roles at Wing Assistant (remote) and Shuttle, I’ve built GTM plans, revamped CRM and attribution, and elevated brand presence while reducing CAC and boosting retention.

Available to hire

I’m a Bangladesh-born marketing leader currently based in Folkestone, UK, with 9 years of experience driving digital marketing, sales ops, and demand generation across global markets. I specialize in multi-channel growth, lifecycle marketing, and marketing automation, delivering measurable increases in ARR, conversions, and user growth while collaborating closely with sales and customer success teams.

I’m passionate about combining data-driven strategies with creative storytelling, leading high-performing marketing teams and translating business goals into scalable programs. In my current roles at Wing Assistant (remote) and Shuttle, I’ve built GTM plans, revamped CRM and attribution, and elevated brand presence while reducing CAC and boosting retention.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Growth Marketing Manager at Wing Assistant

January 1, 2024 - November 27, 2025

Led multi-channel marketing to boost ARR by 50%, achieving ~$40M ARR in one year. Wrote and AB-tested ad copy on landing pages and PPC ads, reducing CPL by 60%. Spearheaded transition from human-generated content to AI-driven processes, resulting in a 275% increase in overall content delivery. Directed planning, distribution, and execution of a $7M annual advertising budget with cross-platform PPC investments. Spearheaded GTM strategy in the UK in collaboration with sales teams, growing annual revenue from $1M to $5.5M. Built and improved lifecycle marketing, driving 20%+ increases in conversions, 25% upsell, and 50% more meetings booked. Overhauled Wing’s affiliate program, adding 1,000+ affiliates and transitioning to Partnerbase, yielding a 1,250% rise in affiliate leads. Improved keyword rankings from 36th to 4th in 16 months via on-site SEO and content strategy to strengthen backlinks.

Head of Marketing at Shuttle

November 1, 2023 - November 1, 2023

Grew B2B user base by 400%, scaling from 500 to 2,000 monthly users in 6 months through targeted multi-channel campaigns. Identified and implemented new CRM solutions, building transition plans across sales, marketing and customer success to ensure seamless adoption, resulting in a 30% lift in sales and 15% retention. Led a rebrand to position Shuttle as a daily commute service, lifting brand awareness by 50% and reducing CAC by 80%.

Marketing Manager at Shuttle

September 1, 2022 - September 1, 2022

Oversaw a 10-member team, hiring talent and building processes around creative output, reporting, and performance delivery — delivering 300+ assets and 20 campaigns per month.

Senior Account Manager at CodeDesign

September 1, 2021 - September 1, 2021

Implemented HubSpot CRM, improving sales forecast accuracy, boosting follow-ups by 70% and increasing deal conversions by 30%. Executed 80+ SaaS campaigns with 90% client satisfaction. Negotiated and secured 10+ international contracts totaling $1.1M.

Account Manager at CodeDesign

December 1, 2019 - December 1, 2019

Crafted 48+ pitch decks with a 60% win rate. Managed 20 client accounts and delivered 60 campaigns within 8 months.

Content Manager at Trumptree

March 2, 2019 - March 2, 2019

Led 10+ successful influencer campaigns for B2B SaaS; developed monthly editorial calendars with 500+ posts, leveraging trends and audience research to guide content strategy. Created 50+ Lead Magnets (white papers, eBooks, guides) for clients.

Education

Bachelor's Degree in Economics at Minnesota State University

August 1, 2011 - May 1, 2015