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Hi there! I’m Casey Powelson, a creative designer and illustrator based in Nashville, TN. I specialize in hand-drawn and digital artwork, branding, merchandise design, and production management. I excel at taking projects from concept to production, delivering pre-press and production-ready files, and managing screenprinting and large-format printing. I also focus on building strong client relationships and delivering high-quality, audience-focused designs. I’ve helped boutiques and brands grow with cohesive identities and unique products—ranging from music-inspired merchandise to signage and historic restoration projects. My work blends creativity with practical production know-how to produce designs that resonate with niche audiences and drive engagement.…Hi there! I’m Casey Powelson, a creative designer and illustrator based in Nashville, TN. I specialize in hand-drawn and digital artwork, branding, merchandise design, and production management. I excel at taking projects from concept to production, delivering pre-press and production-ready files, and managing screenprinting and large-format printing. I also focus on building strong client relationships and delivering high-quality, audience-focused designs. I’ve helped boutiques and brands grow with cohesive identities and unique products—ranging from music-inspired merchandise to signage and historic restoration projects. My work blends creativity with practical production know-how to produce designs that resonate with niche audiences and drive engagement.

Casey Powelson

Illustrator, Designer, Graphic Designer, +2

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Hi there! I’m Casey Powelson, a creative designer and illustrator based in Nashville, TN. I specialize in hand-drawn and digital artwork, branding, merchandise design, and production management. I excel at taking projects from concept to production, delivering pre-press and production-ready files, and managing screenprinting and large-format printing. I also focus on building strong client relationships and delivering high-quality, audience-focused designs. I’ve helped boutiques and brands grow with cohesive identities and unique products—ranging from music-inspired merchandise to signage and historic restoration projects. My work blends creativity with practical production know-how to produce designs that resonate with niche audiences and drive engagement.…Hi there! I’m Casey Powelson, a creative designer and illustrator based in Nashville, TN. I specialize in hand-drawn and digital artwork, branding, merchandise design, and production management. I excel at taking projects from concept to production, delivering pre-press and production-ready files, and managing screenprinting and large-format printing. I also focus on building strong client relationships and delivering high-quality, audience-focused designs. I’ve helped boutiques and brands grow with cohesive identities and unique products—ranging from music-inspired merchandise to signage and historic restoration projects. My work blends creativity with practical production know-how to produce designs that resonate with niche audiences and drive engagement.

Available to hire

Hi there! I’m Casey Powelson, a creative designer and illustrator based in Nashville, TN. I specialize in hand-drawn and digital artwork, branding, merchandise design, and production management. I excel at taking projects from concept to production, delivering pre-press and production-ready files, and managing screenprinting and large-format printing. I also focus on building strong client relationships and delivering high-quality, audience-focused designs.

I’ve helped boutiques and brands grow with cohesive identities and unique products—ranging from music-inspired merchandise to signage and historic restoration projects. My work blends creativity with practical production know-how to produce designs that resonate with niche audiences and drive engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Principal / Designer at Local Oblivion

January 1, 2018 - Present

Created original hand-drawn and digital illustrations, driving merchandise design for boutique retail, animal-themed, and music-inspired products. Designed and developed original merchandise, generating over $30,000 in gross annual sales for three consecutive years. Built a strong brand identity across Etsy, Faire, and a dedicated e-commerce website, leveraging SEO, targeted advertising, and strategic product placement. Managed screenprinting and large-format printing workflows. Streamlined production and fulfillment processes, ensuring exceptional customer satisfaction and repeat business. Provided custom merchandise design services for other brands, with a strong focus on the music industry, creating unique products that aligned with brand identity and fan engagement.

Graphic Designer / Production Coordinator at Signs Now

June 1, 2019 - June 1, 2023

Led creative projects from concept to production, developing brand identities, campaign assets, and large-format graphics. Prepared pre-press and production-ready files, ensuring color accuracy, resolution standards, and vendor specifications. Managed screenprinting and large-format printing production, collaborating with fabrication teams for high-quality results. Created detailed production schematics, installation guides, and quality control documentation. Designed logos, typography, trade show materials, vehicle graphics, and print products using Adobe Illustrator, Photoshop, InDesign, and Onyx RIP software.

Office Administrator / On-Site Project Coordinator at Finch Finishes

April 1, 2023 - Present

Directed project workflows, coordinated contractor schedules, and managed client communications to deliver projects on time, on budget, and within scope. Performed architectural takeoffs and detailed pre-production planning from drawings, specifications, and elevations. Assisted on-site with restoration, equipment setup, and quality control, ensuring safety and quality standards. Oversaw billing, documentation, and reporting to maintain financial accuracy and operational efficiency.