Kenneth Lam

Available to hire

I am a communications professional with over 30 years of experience helping organizations engage communities through strategic public relations and corporate communications.

About

I am a communications professional with over 30 years of experience helping organizations engage communities through strategic public relations and corporate communications. I’ve led cross-APAC campaigns, revitalized corporate sites and intranets, run large career fairs, and steered thought leadership programs across multiple industries. I am passionate about storytelling, employee engagement, and using digital channels to connect brands with audiences.

Currently developing AI skills and exploring how AI tools can enhance communications. I enjoy tackling new challenges that blend strategy, creativity, and people-centered programs to drive measurable impact.

  • 32 years' experience
  • Joined December 2025

Languages

  • EnglishFluent

Industry experience

  • Professional Services
  • Media & Entertainment
  • Education
  • Transportation & Logistics
  • Consumer Goods

Work experience· 8 roles

Manager · PRecious CommunicationsMay 2025 – Present · 1 yr 7 mos
Senior Manager, Career Services · NUS Business SchoolJan 2024 – Apr 2025 · 1 yr 4 mos
Senior Manager, Corporate Communications · SMRT CorporationFeb 2015 – Jun 2023 · 8 yrs 5 mos
APAC Public Relations Manager · UPS AsiaApr 2013 – Sep 2014 · 1 yr 6 mos
Assistant Manager, Corporate Communications · Canon SingaporeJun 2007 – Mar 2013 · 5 yrs 10 mos
Assistant Manager, Corporate Communications · Canon SingaporeFeb 2006 – May 2007 · 1 yr 4 mos
Public Relations Consultant · Edelman Public Relations; i.Mage Public Relations; Asia PR.comz; Techspace AsiaFeb 1993 – Feb 2006 · 13 yrs 1 mo
Public Relations Consultant · Edelman Public Relations, i.Mage Public Relations, Asia PR.comz, Techspace AsiaFeb 1993 – Feb 2006 · 13 yrs 1 mo

Education

Bachelor of Commerce (Marketing & Public Relations) – Part Time · Curtin University of Technology1993 – 1996
Diploma of Business Administration (Marketing) · Singapore Polytechnic1987 – 1990

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