Hi, I’m Maryam — a UGC Creator and Social Media Manager based in Kano, Nigeria. As a Student Nurse, I bring medical credibility and professional trust to health, wellness, and tech brands. I don’t just post content — I create strategic, results-focused campaigns that turn viewers into engaged communities. From scripting and short-form editing to full account management and performance analysis, I manage the entire content process with clarity and purpose. Let’s build something authentic together. Employment and project experience Lead Social Media Strategist (Self-Employed) • Dates: January 2024 – Present. Healthcare Content Specialist (Freelance) • Dates: January 2025 – Present.

Maryam Yusuf

Hi, I’m Maryam — a UGC Creator and Social Media Manager based in Kano, Nigeria. As a Student Nurse, I bring medical credibility and professional trust to health, wellness, and tech brands. I don’t just post content — I create strategic, results-focused campaigns that turn viewers into engaged communities. From scripting and short-form editing to full account management and performance analysis, I manage the entire content process with clarity and purpose. Let’s build something authentic together. Employment and project experience Lead Social Media Strategist (Self-Employed) • Dates: January 2024 – Present. Healthcare Content Specialist (Freelance) • Dates: January 2025 – Present.

Available to hire

Hi, I’m Maryam — a UGC Creator and Social Media Manager based in Kano, Nigeria.

As a Student Nurse, I bring medical credibility and professional trust to health, wellness, and tech brands. I don’t just post content — I create strategic, results-focused campaigns that turn viewers into engaged communities.

From scripting and short-form editing to full account management and performance analysis, I manage the entire content process with clarity and purpose.

Let’s build something authentic together.

Employment and project experience

Lead Social Media Strategist (Self-Employed)
• Dates: January 2024 – Present.

Healthcare Content Specialist (Freelance)
• Dates: January 2025 – Present.

See more

Language

English
Advanced

Work Experience

Lead Social Media Strategist & UGC Creator. at Freelance
January 11, 2024 - Present
Developed and managed end-to-end content strategies for beauty, lifestyle and health-focused digital platforms. • Produced high-converting UGC videos using professional mobile editing techniques • Analyzed social media performance data to optimize viewer retention and organic growth.

Education

License Community Nurse at College of Nursing Madobi.
November 5, 2022 - November 10, 2024
Completed for license community Nurse and In Progress for RN Nurse student status.

Qualifications

Short-Form Video Editing (Self-Taught).
January 13, 2024 - March 1, 2026
Developed advanced proficiency in CapCut and Canva for TikTok, Instagram Reels, and YouTube Shorts. Focused on high-retention editing techniques, text overlays, and voice over to drive organic engagement.

Industry Experience

Media & Entertainment, Healthcare, Retail, Professional Services, Education, Software & Internet, Consumer Goods
    uniE621 Tech & SaaS: Organic App Promotion Strategy.
    Organic-style UGC ads designed to promote a creator matching app. I focus on clear demonstrations that make technology feel accessible and fun.
    uniE621 Aesthetic Product Showcase: High-End Visuals.
    Focused on high-quality visuals and product texture. This video uses clean editing to create a premium feel for skincare, health and hygiene products.
    uniE621 Lifestyle UGC: Trend-Based Viral Marketing.
    Utilizing trending TikTok audio and lifestyle storytelling to promote fashion products. This approach maximizes organic reach and connects with younger audiences
    uniE621 Tech & SaaS: Organic App Promotion Strategy.
    Organic-style UGC ads designed to promote app features and community matching. I focus on clear demonstrations that make technology feel accessible and fun
    uniE621 Product showcase ad
    Product showcase ad to show product portability and clean design
    uniE621 Skincare UGC: Before & After Facial Mist Demo.
    A results-oriented skincare advertisement showcasing a 'Before & After' transformation. I use engaging voiceovers to highlight product benefits and skin texture for beauty brands.
    uniE621 Wellness UGC: Daily Routine & Nutritional Narrative.
    A voiceover-led narrative video focusing on wellness and student routines. As a student nurse, I create relatable, high-trust content that shows how products fit into a healthy, busy lifestyle. ugccreator shortformvodeo