With 9+ years across Meta, leading agencies and high-growth brands, I specialise in performance marketing, paid social, and growth strategy. I’ve managed multi-million–dollar ad portfolios across APAC and EMEA, built and scaled client accounts at Meta (including 40 top e-commerce brands with ~$20M annual spend), and delivered award-winning campaigns for global clients.
As a consultant, I help brands grow through sharp strategy, data-driven optimisation and hands-on execution. From media planning to creative development, I don’t just advise, I build, launch and optimise ads end-to-end. My experience spans business development, brand strategy, ecommerce scaling and cross-border growth, giving clients a well-rounded, senior partner who can move between big-picture strategy and in-platform execution seamlessly.
If you want someone who truly understands Meta, knows how to make social ads convert, and can turn insights into revenue - that’s my lane.
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